Table 6.
Coefficients of determination R2.
S/R | Variables | R2 | Strength |
---|---|---|---|
1. | Social Media Usage | .593 | Moderately Strong |
2. | Electronic Word of Mouth | .528 | Moderately Strong |
3. | Online Shopping Acceptance | .510 | Moderately Strong |
Coefficients of determination R2.
S/R | Variables | R2 | Strength |
---|---|---|---|
1. | Social Media Usage | .593 | Moderately Strong |
2. | Electronic Word of Mouth | .528 | Moderately Strong |
3. | Online Shopping Acceptance | .510 | Moderately Strong |