Table 1.
Descriptive characteristics of the sample.
| Gender | n | % |
| Female | 705 | 79.2% |
| Male | 185 | 20.8% |
| Generation | n | % |
| Generation Z (born 1997–2012) | 103 | 11.6% |
| Millennials (born 1981–1996) | 671 | 75.4% |
| Generation X (born 1965–1980) | 102 | 11.5% |
| Boomers (born 1946–1964) | 14 | 1.6% |
| Employment | n | % |
| Currently working | 595 | 66.9 |
| Currently not working | 41 | 4.6 |
| Student | 254 | 28.5 |
| BMI | n | % |
| Severely underweight | 6 | 0.7% |
| Underweight | 15 | 1.7% |
| Normal | 511 | 57.4% |
| Overweight | 232 | 26.1% |
| Obese | 126 | 14.2% |
| Has the information fitness influencers posted ever encouraged you to perform a physical activity? | n | % |
| No | 284 | 31.9 |
| Yes | 606 | 68.1 |
| Vigorous physical activity | n | % |
| Less than 75 min per week | 106 | 11.9 |
| More than 75 min per week | 657 | 73.8 |
| Moderate physical activity | n | % |
| Less than 150 min per week | 351 | 39.4 |
| More than 150 min per week | 392 | 44.0 |
| Median | Q1–Q3 | |
| Months on Instagram (n = 788) | 12.0 | 5.3–36.0 |
| Hours per week on Instagram checking for nutrition or exercise (n = 684) | 2.0 | 1.0–3.0 |
| Height (meters) (n = 890) | 1.7 | 1.6–1.7 |
| Weight (kilograms) (n = 889) | 68.2 | 59.1–80.0 |
| Vigorous physical activity (min per week) (n = 760) | 240.0 | 120.0–360.0 |
| Moderate physical activity (min per week) (n = 735) | 180.0 | 90.0–360.0 |
| Time spent sitting (hours per day) (n = 853) | 5.0 | 4.0–8.0 |