Skip to main content
. 2022 Oct 28;19(21):14097. doi: 10.3390/ijerph192114097

Table 1.

Tobacco packaging visual elements index system.

Target Layer Indicator Layer Index Layer Reference Sources
Visual elements of tobacco packaging that influence risk perception B: Brand Image B1: Complete Brand Image
B2: Restrict brand image
B3: No brand image
Hammond, D., et al. (2009) [36]
P: Packaging box color P1: Solid color base color
P2: Color Base
P3: Colorless base color
Hammond, D., et al. (2009) [37]
Lempert, L.K., et al. (2017) [38]
Fong, G.T., et al. (2009) [39]
H: Health warning logo style H1: Text health warning logo
H2: Image Health Warning Logo
H3: No health warning label
Barrientos-Gutierrez, I., et al. (2021) [23]
Grilo, G., et al. (2021) [24]
W: Health warning label ratio W1: The proportion of 30%
W2: Proportional share of 50%
W3: The proportion is 75%
Germain, D., et al. (2010) [9]
Mercincavage, M., et al. (2021) [26]
Pepper, J.K., et al. (2013) [40]