Table 1.
A summary of the journal databases searched, the search terms used for each database, and the number of journals produced from each search
| Database | Search terms | #Found |
|---|---|---|
| Web of Science |
TI = ((neuro*) AND (marketing* OR consumer)) T2 = ((EEG* OR MRI* OR fMRI* OR pupil dilation* OR galvanic skin response OR eye-tracking OR eye-tracking) AND (marketing* OR consumer)) |
483 |
| Science Direct |
(neuro) AND (marketing OR consumer) (EEG OR MRI or fMRI OR pupil dilation OR galvanic skin response OR eye-tracking OR eye tracking) AND (marketing OR consumer) |
349 |
| Pubmed | (Neuromarketing) OR (Consumer neuroscience) | 143 |
| Wiley Online Library |
Neuromarketing Consumer Neuroscience |
129 |
| Taylor & Francis |
T1 = neuro AND (marketing OR consumer) T2 = (EEG OR MRI OR fMRI OR pupil dilation OR galvanic skin response OR eye-tracking OR eye-tracking) AND (marketing OR consumer) |
124 |
| ProQuest | neuromarketing OR "consumer neuroscience" | 939 |
| Total: | 2167 |