Table 4.
Characteristics of small businesses supporting and not supporting YPAO in the area where the business is located
| Non-supporters (n = 148) | Non vs. local YPAO supporters p values |
Support only local YPAOs (n = 43) | Local YPAO supporters vs. non-local YPAO supporters p values |
Support only non-local YPAOs (n = 32) | |
|---|---|---|---|---|---|
| Total employees | 13.8(30.5) | .85 | 12.9(15.9) | .21 | 20.4(30.0) |
| Marketing expenses | 13,864(35,111) | .41 | 7,946(13,640) | .23 | 21,881(50,196) |
| Budget for community initiatives | 851.4(6,917) | .89 | 998.7(2,340) | .90 | 1,071(2,526) |
| Years at location | 16.6(17.7) | .03 | 23.5(22.0) | .04 | 14.7(16.0) |
| # locations | 1.9(3.4) | .14 | 1.3(1.2) | .04 | 2.7(3.4) |
| Marketing types | 1.8(1.4) | .002 | 2.5(1.2) | .71 | 2.7(1.6) |