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. 2022 Jul;23(7):2361–2366. doi: 10.31557/APJCP.2022.23.7.2361

Table 1.

Behavioral Changed Interventions

Intervention Definition Activity under project
Education Increasing knowledge or understanding Group education for women participants with flex chart followed by doubt clearing session for myths
Persuasion Using communication to induce positive or negative feelings or stimulate action Sharing stories,
WhatsApp Videos and
Regular sensitizing participants by message or informal talks.
Placard for self breast examination steps
ASHA to practice BSE and be a role model
Incentivization Creating an expectation of reward ASHA was incentivized for educating the community
Training Imparting skills Participants were given a hand-on BSE on cloth breast model
Image based Flex chart
Enablement Increasing means/reducing barriers to increase capability or opportunity Clinical breast examination camp in community
Referral , Support and follow-ups if needed

Adapted from - Michie S, van Stralen MM, West R (13)