Table 2.

Results of confirmatory factor analysis (CFA) for the measurement model.

Latent variable	Item	Loading	Cronbach’s a	CR	AVE	VIF
II	II1	0.922	0.846	0.906	0.762	1.192
	II2	0.813
	II3	0.881
VI	VI1	0.934	0.856	0.909	0.769	1.031
	VI2	0.788
	VI3	0.903
PI	PI1	0.920	0.837	0.902	0.755	1.029
	PI2	0.832
	PI3	0.852
NS	NS1	0.848	0.859	0.914	0.779	1.164
	NS2	0.874
	NS3	0.924
FR	FR1	0.935	0.852	0.909	0.769	1.196
	FR2	0.802
	FR3	0.888
IO	IO1	0.928	0.804	0.882	0.714	1.351
	IO2	0.761
	IO3	0.839
SI	SI1	0.881	0.708	0.836	0.631	-
	SI2	0.757
	SI3	0.737
PB	PB1	0.882	0.767	0.866	0.684	-
	PB2	0.774
	PB3	0.820

II, Immediate interaction anxiety; VI, verbal intimacy; PI, virtual physical intimacy; NS, perceived network size; FR, perceived financial risk; IO, information overload; SI, switching intention; PB, Purchase behavior.