Table 11.
Summary of Nominal Group Technique statements and scores for aspects participants liked about the document showing text message content selection based on tailoring questionnaire.
| Like statements | Ranking score (maximum 55) | Retained in design? |
| The patient self-care emphasis which encourages patients to take responsibility | 33 | Yes |
| The tailoring of content to individual patients | 30 | Yes |
| Realistic targets which allow “imperfect” adherence | 20 | Yes |
| Providing information in smaller “chunks” which may be easier for the patient to digest | 17 | Yes |
| The simple language used in the messages | 16 | Yes |
| The inclusion of prompts or cues to support medicines taking | 14 | Yes |
| Messages tailored to patients’ beliefs about medication | 14 | Yes |
| Messages encouraging patients to get feedback on medicines taking (eg, blood pressure) | 8 | Yes |
| Two-way communication between the patient and Flo | 7 | Yes |
| Prioritization of concerns, then necessity, then experience, then habit | 4 | Yes |
| That the intervention is automated | 1 | Yes |
| The use of habit as a model for the messages | 1 | Yes |