Greater access and exposure to cannabis
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Retailer availability and delivery |
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Exposure to ubiquitous marketing and advertising |
Test the effectiveness of requiring health warnings for prenatal cannabis use on cannabis advertisements, limiting advertisements (eg, banning all billboards), prohibiting discounts, and requiring plain packaging (eg, as done in Canada)32
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Increased acceptance
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Reduced stigma, more discussions with health care practitioners, reduced concerns about CPS |
Screen pregnant patients for self-reported prenatal cannabis use
Empower and invest in training obstetric clinicians to initiate conversations about prenatal cannabis use and provide education about health risks in a nonjudgmental, supportive manner
Connect patients with alternative medications or supplements that have been proven safe for pregnancy-related symptoms (eg, morning sickness)
Repeal punitive policies related to prenatal substance use33
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Trust in cannabis retailers
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Trust in cannabis product safety |
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Diverse product selection |
Seek a safer market of products
Place stricter limits and taxes on high-potency cannabis products
Prohibit cannabis products that are attractive to younger individuals (with the highest prevalence of prenatal cannabis use),34 including through flavors and imagery
Clinicians should recommend and encourage abstinence while recognizing that patients have autonomy to make their own choices. If pregnant individuals choose to continue using cannabis, clinicians should encourage them to switch to safer products (eg, without tobacco) with potentially safer modes of administration (eg, from smoking to topicals).
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Cannabis retailer staff as caring and nonjudgmental |
Conduct interviews and focus groups with budtenders to understand their willingness to talk with pregnant customers about cannabis
Create educational materials and trainings for budtenders about the health risks associated with prenatal cannabis use and train them to share this information with customers
Create educational materials and trainings to discourage budtenders from recommending cannabis use while pregnant or nursing and making therapeutic claims related to pregnancy symptoms (eg, nausea)
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