Table 5. Percentage of Participants Answering “Yes,” “No,” and “I Do not Know” to Three Different Interpretations of What “Risk” Means in the Risk Messages in Study 4.

Interpretation of “increased risk”	Original message			Improved message
	Yes	No	Do not know	Yes	No	Do not know
Note. Participants responded to each of the three interpretations presented in a matrix table similar to the structure shown.
a Intended interpretation.
Increased risk means greater chance of being infected	53%	44%	3%	46%	53%	1%
Increased risk means greater chance of being hospitalizeda	92%	4%	4%	93%	5%	2%
Increased risk means greater chance of carrying the virus.	25%	65%	10%	18%	72%	9%
Of participants who selected the infection interpretation:
% that also selected the hospitalization interpretation	90%			88%