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. 2023 Jan 29:15248399221151176. doi: 10.1177/15248399221151176

Table 1.

Health Belief Model Construct Definitions

Behavioral theory Construct Brief definition
Health Belief Model Perceived susceptibility Beliefs regarding the chance of getting SARs-CoV-2 (i.e., virus that causes COVID-19)
Perceived severity Beliefs regarding how serious the consequences of COVID-19
Perceived benefits Beliefs regarding the efficacy of face masks and physical distance to reduce the risk or seriousness of COVID-19
Perceived barriers Beliefs regarding the tangible and psychological costs of wearing facemask and physical distancing
Cues to action Strategies to activate an individual’s readiness for face mask use and physical distancing to reduce the risk of COVID-19
Self-efficacy An individual’s confidence in their ability to wear face mask and practice physical distancing to overcome barriers to reduce the risk of COVID-19

Source: Adapted from Glanz et al. (2008).