Table 8.
Mediation analysis.
| Hypothesis | β | Standard Deviation | T Statistics | p-Value | Confidence Interval 97.5% | Supported |
|---|---|---|---|---|---|---|
| H6a IM→SA→CI | 0.112 *** | 0.024 | 4.726 | 0.000 | [0.068, 0.161] | Yes |
| H6b TP→SA→CI | 0.086 *** | 0.023 | 3.728 | 0.000 | [0.043, 0.135] | Yes |
| H6c IN→SA→CI | 0.086 *** | 0.027 | 3.201 | 0.001 | [0.035, 0.141] | Yes |
| H6d SU→SA→CI | 0.089 *** | 0.027 | 3.278 | 0.001 | [0.038, 0.144] | Yes |
| H6e PA→SA→CI | 0.017 | 0.023 | 0.726 | 0.468 | [−0.029, 0.064] | No |
Note 1: immediacy, IM; telepresence, TP; intimacy, IN; substitutability, SU; satisfaction, SA; continuance intention, CI. Note 2: *** p-value < 0.001.