Table 1. The p-values and effect sizes for residue analysis.
Strawberry | Tomato | |||
---|---|---|---|---|
Liminal | Subliminal | Liminal | Subliminal | |
χ 2 | 90.5 | 56.6 | 36.6 | 11.0 |
df | 19 | 19 | 19 | 19 |
p | 2.72 ×10−11 | 1.30 ×10−5 | 8.80 ×10−3 | 0.924 |
Effect size w | 1.52 | 1.21 | 0.97 | 0.53 |
Red | 0.001* | 0.311 | 0.262 | 0.311 |
Yellow | 0.037 | 0.262 | 0.262 | 0.957 |
Blue | 0.037 | 0.122 | 0.037 | 0.311 |
Green | 0.037 | 0.037 | 0.311 | 0.957 |
Orange | 0.311 | 0.557 | 0.000* | 0.557 |
Pink | 0.000* | 0.000* | 0.631 | 0.957 |
Brown | 0.311 | 0.311 | 0.311 | 0.311 |
Turquoise | 0.037 | 0.122 | 0.122 | 0.311 |
Purple | 0.262 | 0.631 | 0.262 | 0.557 |
Gray | 0.037 | 0.311 | 0.037 | 0.007 |
Notes.
Results of χ2 analysis for each of the odors are reported in the upper and lower rows. Significant p-values in the upper and lower rows mean that participants’ color responses to a given odor were not equally distributed among the 10 color options (i.e., they responded to a particular color on significantly more than 10% of the trials). The lower rows show the results of the post hoc comparisons (Bonferroni corrected, α = 0.005 (0.05/10 colors) used to detect responses to a particular color, along with the percentage of each color choice.