Table 2.
Social media use among urology residency programs stratified by Doximity Navigator reputation ranking
| 1st quartile (n=37) | 2nd quartile (n=36) | 3rd quartile (n=36) | 4th quartile (n=36) | p for trend across groups | |
|---|---|---|---|---|---|
|
| |||||
| Overall social media use, n (%) | |||||
| Twitter account | 36 (97) | 31 (86) | 33 (92) | 24 (33) | <0.01* |
| Facebook account | 22 (59) | 8 (22) | 11 (31) | 9 (25) | <0.01* |
| Instagram account | 20 (54) | 15 (42) | 16 (44) | 6 (17) | <0.01* |
| YouTube account | 15 (41) | 11 (31) | 4 (11) | 7 (19) | 0.01* |
| No. of accounts, mean (SD) | 2.5 (1.1) | 1.8 (1.2) | 1.8 (1.0) | 1.3 (0.9) | 0.56 |
|
| |||||
| Account-specific variables | |||||
| Twitter, median (IQR) | |||||
| No. of followers | 2014 (1807) | 1274 (966) | 879 (722) | 726 (593) | <0.01* |
| No. of tweets | 916 (1466) | 339 (750) | 187 (417) | 46 (131) | <0.01* |
| Tweets per day | 0.5 (0.6) | 0.2 (0.3) | 0.1 (0.2) | 0.1 (0.1) | <0.01* |
| Facebook, mean (SD) | |||||
| No. of followers | 110 (589) | 412 (530) | 249 (683) | 146 (186) | 0.73 |
| No. of likes | 106 (542) | 395 (525) | 260 (627) | 147 (212) | 0.74 |
|
| |||||
| Instagram, median (IQR) | |||||
| No. of followers | 746 (440) | 661 (226) | 592 (145) | 379 (235) | 0.02* |
| No. of posts | 40 (52) | 42 (50) | 49 (73) | 35 (45) | 0.72 |
| Posts per year | 28 (27) | 30 (8) | 36 (43) | 20 (10) | 0.88 |
|
| |||||
| YouTube, median (IQR) | |||||
| No. of subscribers | 111 (255) | 10 (19) | 398 (931) | 4 (16) | 0.06 |
| No. of views | 18664 (34662) | 914 (3167) | 7448 (18101) | 293 (827) | <0.01* |
| No. of uploads | 18 (24) | 8 (51) | 20 (145) | 3 (11) | 0.06 |
| Uploads per year | 5 (8) | 5 (17) | 2 (91) | 2 (13) | 0.54 |
*
Statistically significant. IQR: interquartile range.