Table 1. Sample characteristics and use of standardised packaging (unweighted N = 1865).
| Weighted total sample | Current users (unweighted n=1428 | Previous users (unweighted n=164) | Never users (unweighted n=273) | Comparison | |
|---|---|---|---|---|---|
| Age, % | |||||
| 16–34 | 24.9% | 24.9% | 29.8% | 21.5% | X2 = 14.53, p = .024 |
| 35–54 | 45.7% | 46.1% | 48.0% | 41.8% | |
| 55–64 | 16.8% | 16.2% | 15.8% | 20.7% | |
| 65+ | 12.6% | 12.7% | 6.5% | 16.0% | |
| Gender, n (%) | |||||
| Male | 50.3% | 48.2% | 57.8% | 56.4% | X2 = 10.46, p = .005 |
| Female | 49.7% | 51.8% | 42.2% | 43.6% | |
| Social Grade, n (%) | |||||
| ABC1 | 43.3% | 43.7% | 42.6% | 41.7% | X2 = 0.42, p = .81 |
| C2DE | 56.7% | 56.3% | 57.4% | 58.3% | |
| Ethnicity, n (%) | |||||
| British White | 90.6% | 91.5% | 89.8% | 86.0% | X2 = 8.09, p = .018 |
| Other | 9.4% | 8.5% | 10.2% | 14.0% | |
| Quit attempts in past 12 months, n (%) | |||||
| None / DK | 58.6% | 57.5% | 55.5% | 66.4% | X2 = 8.10, p = .017 |
| At least one | 41.4% | 42.5% | 44.5% | 33.6% | |
| Smoking, n (%) | |||||
| Non-daily | 14.7% | 13.9% | 18.2% | 16.8% | X2 = 3.46, p = .18 |
| Daily | 85.3% | 86.1% | 81.8% | 83.2% | |
| Currently trying to quit / reduce consumption, n (%) | |||||
| No / DK | 43.6% | 42.5% | 41.5% | 50.9% | X2 = 6.80, p = .03 |
| Yes | 56.4% | 57.5% | 58.5% | 49.1% | |
| Heaviness of Smoking Index | |||||
| Mean (SD) | 2.34 (1.49) | 2.34 (1.48) | 2.49 (1.49) | 2.25 (1.58) | F = 1.41, p = .25 |