Table 3.
Behavioral Survey Results Summary
| Question | Response | FI | F-HEI | Total | |||
|---|---|---|---|---|---|---|---|
| n (%) | n (%) | n (%) | |||||
| 1. Which of the following best describes your dining experience today? (n=66) | I dined at the restaurant | 27 (73.0) | 17 (58.6) | 44 (66.7) | |||
| I did not dine at the restaurant (includes takeout orders) | 10 (27.0) | 12 (41.4) | 22 (33.3) | ||||
| 2. How often do you eat meals prepared away from home (restaurants, coffee shops, delis, fast food, take-out, etc.)? (n=66) | A few times a year | 3 (8.1) | 1 (3.4) | 4 (6.1) | |||
| Once a month | 1 (2.7) | 2 (6.9) | 3 (4.5) | ||||
| A few times a month | 17 (45.9) | 13 (44.8) | 30 (45.5) | ||||
| 1–3 times a week | 13 (35.1) | 10 (34.5) | 23 (34.8) | ||||
| 4 or more times a week | 3 (8.1) | 3 (10.3) | 6 (9.1) | ||||
| 3. How often do you eat at this restaurant location? (n=66) | Never | 13 (35.1) | 11 (37.9) | 24 (36.4) | |||
| A few times a year | 16 (43.2) | 11 (37.9) | 27 (40.9) | ||||
| Once a month | 4 (10.8) | 2 (6.9) | 6 (9.1) | ||||
| A few times a month | 3 (8.1) | 4 (13.8) | 7 (10.6) | ||||
| 1–3 times a week | 1 (2.7) | 1 (3.4) | 2 (3.0) | ||||
| 4. Did you order one or more of the following menu items? (Select all that apply) (n=66) | (List of HD/KLW menu items)* | 19 (51.4) | 16 (55.2) | 33 (50.0) | |||
| No, I didn’t order any of these menu items | 17 (45.9) | 13 (44.8) | 32 (48.5) | ||||
| No response/Skipped response | 1 (2.7) | 0 (0.0) | 1 (1.5) | ||||
| 5. Why did you choose the menu item you ordered today? (Select all that apply) (n=66) | Taste: My child likes the foods in that meal | 21 (56.8) | 17 (58.6) | 38 (57.6) | |||
| Habit: This is what my child usually has at this restaurant | 5 (13.5) | 5 (17.2) | 10 (15.2) | ||||
| Cost: Selected the meal based on its price | 0 (0.0) | 4 (13.8) | 4 (6.1) | ||||
| Nutrition: Selected the meal because it was health | 7 (18.9) | 2 (6.9) | 9 (13.6) | ||||
| Promotion: I saw this meal promoted on a poster/sign/menu in the restaurant | 4 (10.8) | 4 (13.8) | 8 (12.1) | ||||
| Other reason (specify) | 4 (10.8) | 4 (13.8) | 8 (12.1) | ||||
| Donation: Selected the meal because the additional 10% will be donated to my school† | 0 (0.0) | 6 (20.7) | 6 (9.1) | ||||
| 6. Please indicate the overall liking of your meal. (n=66) | Like extremely | 5 (13.5) | 6 (20.7) | 11 (16.7) | |||
| Like very much | 13 (35.1) | 7 (24.1) | 20 (30.3) | ||||
| Like moderately | 9 (24.3) | 3 (10.3) | 12 (18.2) | ||||
| Neither like nor dislike | 1 (2.7) | 1 (3.4) | 2 (3.0) | ||||
| Not applicable | 5 (13.5) | 11 (37.9) | 16 (24.2) | ||||
| No response/Skipped response | 4 (10.8) | 1 (3.4) | 5 (7.6) | ||||
| 7. How likely are you to order this menu item again? (n=66) | Very likely | 26 (70.3) | 17 (58.6) | 43 (70.5) | |||
| Somewhat likely | 5 (13.5) | 5 (17.2) | 10 (16.4) | ||||
| Neutral | 4 (10.8) | 1 (3.4) | 5 (8.2) | ||||
| Somewhat unlikely | 0 (0.0) | 1 (3.4) | 1 (1.6) | ||||
| Very unlikely | 1 (2.7) | 1 (3.4) | 2 (3.3) | ||||
| Not applicable | 1 (2.7) | 4 (13.8) | 2 (3.3) | ||||
| 8. How likely are you to participate in a SchooLicious Dine Out Fundraiser in the future? (n=66) | Very likely | 30 (81.1) | 24 (82.8) | 54 (81.1) | |||
| Somewhat likely | 5 (13.5) | 4 (13.8) | 9 (13.6) | ||||
| No response/Skipped response | 2 (5.4) | 1 (3.4) | 3 (4.5) | ||||
| 9. To what extent do you agree or disagree with the following statements? | |||||||
| 9a. The 15% donation to my school from the Dine Out fundraiser motivated me to visit this restaurant today. (n=66) | Strongly agree | 26 (70.3) | 25 (86.2) | 51 (77.3) | |||
| Agree | 7 (18.9) | 4 (13.8) | 11 (16.7) | ||||
| Neutral | 3 (8.1) | 0 (0.0) | 3 (4.5) | ||||
| No response/Skipped response | 1 (2.7) | 0 (0.0) | 1 (1.5) | ||||
| 9b. The additional 10% donation to my school motivated me to order a healthy choice.‡(n=29) | Strongly agree | 13 (44.8) | 13 (44.8) | ||||
| Agree | 3 (10.3) | 3 (10.3) | |||||
| Neutral | 9 (31.0) | 9 (31.0) | |||||
| Disagree | 4 (13.8) | 4 (13.8) | |||||
*
Collapsed list of Healthy Dining (HD) and Kids Live Well (KLW) menu items.
†
Answer only applicable to F-HEI
‡
Question only applicable to F-HEI.