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The British Journal of General Practice logoLink to The British Journal of General Practice
. 2003 Apr;53(489):342–345.

The leadership role of general practice in public health: advocating a ban of direct-to-consumer advertising of prescription drugs in New Zealand. 'Possums in the headlights?'.

Les Toop, Dee Richards, Tony Dowell
PMCID: PMC1314590  PMID: 12879848

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