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. 1993 Jul 10;307(6896):101–103. doi: 10.1136/bmj.307.6896.101

Developing organisational vision in general practice.

A al-Shehri 1, I Stanley 1, P Thomas 1
PMCID: PMC1693498  PMID: 8343704

Abstract

Vision is a fashionable but ill defined term in management circles. Nevertheless, it embodies a significant concept related to guiding an organisation from present realities, through opportunities and hazards, to a viable future. Until recently a typical general practice could assume a stable external environment, but now it is caught up in the uncertainties stemming from the NHS reforms. For such a practice to undertake effective strategic planning it will have to develop a vision connecting the present with aspirations for the future. While vision is usually considered to be an individual talent, it is possible to develop a collective organisational vision within a general practice, and the small size of general practices makes this relatively easy. The vision needs to be broad; it needs to be continuous; and its capacity to predict the future needs to be monitored.

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Selected References

These references are in PubMed. This may not be the complete list of references from this article.

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