Abstract
We live in an era of great change, and it is inevitable that the family physician will be caught up in this process. Many alternative futures are open to us; of these, the conserver society is perhaps the most attractive. Having briefly examined some of the major alternative futures for our society, and for medicine within that society, this paper defines the conserver society and describes some of its major health implications. The family physician needs to support and encourage the development of such a society for the sake of health, and should be prepared to accept new roles in community development.
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