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. 2011 May 12;6(5):e19009. doi: 10.1371/journal.pone.0019009

Niche as a Determinant of Word Fate in Online Groups

Eduardo G Altmann 1,2,3, Janet B Pierrehumbert 1,4, Adilson E Motter 1,5,*
Editor: Enrico Scalas6
PMCID: PMC3093376  PMID: 21589910

Abstract

Patterns of word use both reflect and influence a myriad of human activities and interactions. Like other entities that are reproduced and evolve, words rise or decline depending upon a complex interplay between their intrinsic properties and the environments in which they function. Using Internet discussion communities as model systems, we define the concept of a word niche as the relationship between the word and the characteristic features of the environments in which it is used. We develop a method to quantify two important aspects of the size of the word niche: the range of individuals using the word and the range of topics it is used to discuss. Controlling for word frequency, we show that these aspects of the word niche are strong determinants of changes in word frequency. Previous studies have already indicated that word frequency itself is a correlate of word success at historical time scales. Our analysis of changes in word frequencies over time reveals that the relative sizes of word niches are far more important than word frequencies in the dynamics of the entire vocabulary at shorter time scales, as the language adapts to new concepts and social groupings. We also distinguish endogenous versus exogenous factors as additional contributors to the fates of words, and demonstrate the force of this distinction in the rise of novel words. Our results indicate that short-term nonstationarity in word statistics is strongly driven by individual proclivities, including inclinations to provide novel information and to project a distinctive social identity.

Introduction

Much information about the fabric of modern human society has been gleaned from large-scale records of human communications activities, such as time stamps and network structures for email exchanges, mobile phone calls, and Internet activity [1][4]. But the flow of words has the potential to be even more informative. Words characterize both external events and otherwise unobservable mental states. They tap into the variety of experience, knowledge, and goals of different interacting individuals. The word stream is information-dense, because the number of distinct words and expressions is so great. The lexicon of a literate adult is estimated to contain over 100,000 distinct items [5], and it continues to grow as new words are encountered [6].

Records of the linguistic transactions within a community provide an ongoing statistical sampling of the vocabulary of a language. The sample at any time reflects both the social context (who is speaking, and to whom) and the topical context (what they are speaking about). But the language dynamics does not just passively mirror the context. Language adapts to new circumstances and needs through lexical innovation [7]. Large datasets available from the Internet provide an unprecedented opportunity to study the dynamics of words, as well as phrases and tags [8][11]. Here, we explore lexical fluctuations in relation to both individuals and topics by analyzing records of Usenet groups. Created over one decade before the World Wide Web, the Usenet groups were amongst the first systems for world-wide exchange of messages on the Internet. Usenet archives reveal the rise of “Netspeak”, the language nowadays widely used on the Internet and in telephone text messages [12]. The groups we studied, rec.music.hip-hop and comp.os.linux.misc, were selected for their great lexical creativity. In these datasets, users serve as proxies for individuals, and threads as proxies for topics (see Methods ). Our study goes beyond the analysis of user activity in Usenet groups [13], and focuses instead on the content of the messages.

It is known that word frequency is a factor in frequency dynamics on historical time scales [14], [15], a finding that is expected from models of language learning across human generations [16]. Here, we identify two new factors–-the dissemination of words across individuals (users) and the dissemination of words across topics (threads)–-and we develop a method to quantify dissemination that controls for word frequency. Because words are acquired and reproduced by users as they communicate with each other about different topics, these two dissemination measures serve to characterize two important dimensions of the word niche. We apply these measures to demonstrate that dissemination is a much more powerful determinant of word fate than word frequency is; poorly disseminated words are more likely to experience a frequency reduction than widely disseminated words.

These results suggest analogies between word fates and the fates of biological species. In population biology, the term niche refers to the relationship between a species and the aspects of its environment that enable it to live and reproduce. Quantifying the breadth and versatility of a species' niche, as distinct from the species' sheer abundance, is key to understanding its competitive position within an ecosystem [17]. The geographic size of the niche is a statistical correlate of species duration, as species with large ranges are less likely to become extinct [18], [19]. Analogies between language and population biology have proved fruitful in understanding the dynamics of entire languages, in particular the relationship of community size to overall rates of linguistic change [20], [21] and to properties of the syntactic and morphological systems [22]. Here, we work at a more fine-grained level, quantifying the impact at short (two-year) time scales of the heterogeneous usage of language inside a community. Because we consider the role of heterogeneity amongst people within the community, the results also support comparisons between the dynamics of the linguistic system and other social dynamics, such as the spread of opinions or the popularity of news items, videos, and music [23], [24].

The relation with social dynamics is strengthened by a case study of novel words with rising frequency, in which we compare a set of words for products and public figures to a set of slang words. The rise in use of words in the first set is mainly driven exogenously by events that are external to the Usenet group, such as product releases, political crises, and public performances. Because the use of slang words is strongly influenced by the social values and patterns of communication within any given linguistic group [25], [26], the use of the (slang) words in the second set should be more influenced by factors endogenous to the Usenet community. The force of this distinction in word dynamics mirrors its force in other social behaviors, ranging from YouTube viewing to scientific discoveries, marketing successes, financial crashes, and civil wars [27], [28]. Finally, we explore the correlations between individuals and topics as dimensions of word dissemination. The two dimensions are shown to be separable, and individual choices prove to be more important than topic in determining patterns of word usage. These results highlight the importance of individuality in the use of language, and imply limits on the role of social influence and social conformity.

Results

Dissemination of words across users and threads

If everyone knew the same words, and chose to use them at random with their given frequencies, the dissemination of words across users would be the result of a Poisson process. We are interested in the extent to which the actual number of users of each specific word deviates from this baseline model. We define the measure of dissemination of each word Inline graphic across users as

graphic file with name pone.0019009.e002.jpg (1)

where Inline graphic is the number of occurrences of the word in the dataset, Inline graphic is the actual number of users whose posts include word Inline graphic at least once, and Inline graphic is the expected number of users predicted by the baseline model. The latter is determined from Inline graphic, where Inline graphic is the number of users and Inline graphic is the probability that user Inline graphic used Inline graphic at least once when all the words in the text are shuffled randomly (see Methods ). Dissemination across threads is analogously defined as

graphic file with name pone.0019009.e012.jpg (2)

where Inline graphic is the number of threads in which the word appears, and Inline graphic is the corresponding expected value from the baseline model. The word frequency is defined as Inline graphic, where Inline graphic is the total number of words in the dataset; Inline graphic is a count, and the frequency Inline graphic normalizes this count to a probability. In the rest of the paper, we focus on the properties of the dissemination measures Inline graphic and Inline graphic, or Inline graphic and Inline graphic for notational simplicity.

The expected value of Inline graphic is Inline graphic for a word of any frequency that is distributed randomly across users. Inline graphic indicates over-disseminated words and Inline graphic indicates concentrated or clumped words. For example, in a half-year window centered on 1998-01-01 in the comp.os.linux.misc group, the words thanks and redhat have almost identical frequencies, but contrast in their dissemination (thanks: Inline graphic, Inline graphic; redhat: Inline graphic, Inline graphic). A similar contrast is provided for the same time window in the rec.music.hip-hop group by the words please (Inline graphic, Inline graphic) and article (Inline graphic, Inline graphic). The measure Inline graphic exhibits a lower bound determined by the number of occurrences of the word: Inline graphic. For any given set of posts, there is also an upper bound determined by the relationship of Inline graphic and Inline graphic to Inline graphic: Inline graphic. Due to the discreteness close to the lower bound, we set a threshold Inline graphic for the computation of Inline graphic. The few dozen most frequent words (mainly common function words) are also omitted from our analysis, because Inline graphic is not informative when Inline graphic is too large compared to the number of users. Figure 1 shows results on the expected statistical fluctuation around Inline graphic for randomly distributed words in a representative window of each Usenet group, as determined by a Monte Carlo simulation. The upper and lower extremes of the fluctuation depend on frequency, but only slightly.

Figure 1. Relationship of frequency Inline graphic to dissemination across users Inline graphic.

Figure 1

A, B, The results are shown for half-year windows centered on 1998-01-01 for the comp.os.linux.misc group (A) and the rec.music.hip-hop group (B). Red solid line: running median for all words with Inline graphic. Red dashed lines: Inline graphicth and Inline graphicth percentiles for the same words. Blue dashed lines: Inline graphicth and Inline graphicth percentiles around the expected value of Inline graphic for randomly distributed words, determined by Monte Carlo simulations with Inline graphic independent shufflings of the text. Black line: analytically calculated ceiling Inline graphic (floor effects and the other ceiling, Inline graphic, do not pertain within the scale of the figure). The median empirical Inline graphic is systematically below the Inline graphicth percentile of the estimated random variation. The relationship of median Inline graphic to Inline graphic is nearly flat up to Inline graphic.

The dissemination across threads Inline graphic is closely related to the residual inverse document frequency (Inline graphic), a measure used in text processing to characterize the extent to which a word is associated with particular documents [29], [30]. Inline graphic, defined as the reciprocal of the number of documents in which the word occurs, is strongly influenced by word frequency. Residual Inline graphic addresses this artifact by taking the difference Inline graphic, where Inline graphic is approximated using a Poisson baseline model with equal document lengths. When this condition holds, Inline graphic. The measure Inline graphic is a generalization of Inline graphic that remains valid when the lengths of the documents are very unequal, as for the present datasets (see Figure S1 in Supporting Information S1).

Inline graphic and Inline graphic as predictors of word fate

To explore the changes over time in the statistical attributes of words, we begin by partitioning each dataset into non-overlapping half-year windows. Figure 1 displays the behavior of Inline graphic within a representative half-year window for both groups. Most words are significantly clumped. At all word frequencies, the median Inline graphic falls below the 10th percentile for random fluctuation of the expected value under the baseline model. For words with Inline graphic, Inline graphic varies considerably and is not correlated with frequency Inline graphic. Words with Inline graphic are extremely high-frequency words, and comprise less than 0.5% of all distinct words in this window. But even these words are somewhat clumped. These findings are reproduced in all half-year windows for both Usenet groups, as summarized in Figure 2AB. They provide the user counterpart to prior observations of clustering of words in documents and in time [8], [29][32].

Figure 2. Summary of the relation between frequency Inline graphic and dissemination across users Inline graphic and threads Inline graphic.

Figure 2

The running median shown in Figure 1 is now calculated in all half-year windows. A–D, Results for both the comp.os.linux.misc group (A, C) and the rec.music.hip-hop group (B, D). The color code indicates densities in the range of Inline graphic (light blue) to Inline graphic (dark blue) obtained by combining all running medians, while the red line indicates the median of the resulting, combined distribution.

We now examine Inline graphic as a predictor of frequency change for words over two-year periods. We first note that Inline graphic is strongly related to the likelihood that a word with Inline graphic in a window Inline graphic falls below this threshold in a window Inline graphic taken two years later. This is illustrated for both Usenet groups in Figure 3AD, where Inline graphic and Inline graphic mark the centers of the half-year windows. The finding is so statistically robust that it is reproduced for every choice Inline graphic and Inline graphic, in both groups. The same pattern is also mirrored in the frequency changes of words that are above the Inline graphic threshold at both Inline graphic and Inline graphic. Within this group of words in the selected window of comp.os.linux.misc, Inline graphic is a strong predictor of whether the word rose or fell in frequency (Figure 3B). In the selected window of rec.music.hip-hop, Inline graphic is likewise a strong predictor of the changes in word frequencies (Figure 3E). The consistency of this pattern over all windows may be seen by comparing Inline graphic for words with Inline graphic and with Inline graphic, values that span the well-populated portion of the range in Inline graphic. Words with the former value tend to decline in frequency (Inline graphic is negative), while words with the latter value tend to maintain or increase their frequencies (Inline graphic is near zero or positive). There is no Inline graphic pair for either dataset in which the effect is reversed (Figure 3CF).

Figure 3. Dissemination across users Inline graphic as a predictor of falling below threshold and of frequency decay.

Figure 3

The analysis is performed over half-year window pairs Inline graphic and Inline graphic separated by two years for the comp.os.linux.misc and rec.music.hip-hop groups. A, D, Fraction of words with Inline graphic in Inline graphic that fall to Inline graphic in Inline graphic. Histogram in gray: results from selected window pairs centered on Inline graphic and Inline graphic. Red line: average over different non-overlapping window pairs with Inline graphic ranging from the (rounded off) beginning of the group through 2006-01-01, and Inline graphic years. The probability of falling below threshold goes down as Inline graphic increases. B, E, Scatter plots of all words with Inline graphic in both windows (12,883 words for comp.os.linux.misc, 12,237 words for rec.music.hip-hop). Values on Inline graphic-axis: log-frequency change Inline graphic. Red lines: running median, 10th percentile, and 90th percentile. Words with rising frequency appear above and words with falling frequency appear below Inline graphic. Examples of words with large frequency changes are highlighted. The probability of frequency decay is greater for words with low Inline graphic. C, F, Summary of the dominant pattern in panels B, E over all non-overlapping windows with Inline graphic ranging from the beginning of the group to Inline graphic, and Inline graphic. Median values of Inline graphic at Inline graphic and Inline graphic are shown for each pair of windows.

This far, our analysis has focused on Inline graphic. In sociolinguistic parlance, we have considered the “indexicality” of words, that is the extent to which words are associated with individuals or types of people. Now, let us also consider Inline graphic, our measure of “topicality” (dissemination across topics). As shown in Figure 2CD and in Figure 4, the results just described for Inline graphic also hold for Inline graphic. The connection between Inline graphic and frequency change agrees with Ref. [33]'s study of foreign borrowings in news articles. What is the relative importance of these factors in predicting frequency change? As Table 1 shows, Inline graphic is more important than Inline graphic. Moreover, both are more important than Inline graphic, whose importance is comparatively slight, as shown in Figure 5.

Figure 4. Dissemination across threads Inline graphic as a predictor of falling below threshold and of frequency decay.

Figure 4

This figure is the Inline graphic-counterpart of Figure 3.

Table 1. Relative importance of dissemination across users, dissemination across threads, and frequency in word dynamics.

Group Inline graphic Inline graphic Inline graphic
comp.os.linux.misc Inline graphic Inline graphic Inline graphic
rec.music.hip-hop Inline graphic Inline graphic Inline graphic

Relative importance of the three factors as predictors of frequency change (Inline graphic), calculated using the method of Ref. [62]. Importance is based on the fraction of the variance of Inline graphic explained by each factor. This method conservatively estimates the relative importance of the independent variables in a multiple regression setting. The data are combined over all window pairs Inline graphic considered in Figure 3. To avoid artifactual correlations for small and large Inline graphic, the range of words is restricted in Inline graphic, as indicated in the caption of Figure 5.

Figure 5. Frequency Inline graphic as a predictor of falling below threshold and of frequency decay.

Figure 5

This figure is the Inline graphic-counterpart of Figure 3. The dashed green lines in panels B, E indicate the minimum possible Inline graphic for a given Inline graphic, due to the threshold Inline graphic imposed at Inline graphic. The analysis in Table 1 includes only the range Inline graphic, where Inline graphic and Inline graphic are the limits of the range considered. The range is truncated at Inline graphic because, for words above this frequency, Inline graphic is so large compared to the number of users or threads that Inline graphic is not informative. The range is truncated at Inline graphic for comp.os.linux.misc (Inline graphic for rec.music.hip-hop) because below these cutoffs the exclusion of words falling under the threshold (i.e., Inline graphic) introduces artifacts in the relationship to Inline graphic (c.f. the relationship of the dashed green lines to the 10th percentile line). Specifically, Inline graphic was chosen for each dataset so that the percentage of words falling below the threshold at Inline graphic would be less than Inline graphic of the words with Inline graphic.

Words change over time not just in their frequency, but also in their dissemination. A signal aspect of changes in Inline graphic is a strong negative correlation with frequency change (Inline graphic). For comp.os.linux.misc, the correlations of Inline graphic with Inline graphic and Inline graphic are Inline graphic and Inline graphic, respectively; for rec.music.hip-hop, Inline graphic and Inline graphic, respectively. These negative correlations can be understood by comparing two scenarios. In one scenario, a word rises in frequency because it becomes more widely used; it is used by more individuals and/or in the discussion of more topics. In this scenario, the increase in frequency is accompanied by steady or increasing values of the dissemination measures Inline graphic. In a contrasting scenario, a word rises in frequency without a concomitant increase in the number of users and/or topics, because it is used more repetitively by the same few people and/or in discussing the same topics. In this scenario, the increase in frequency is accompanied by decreasing values of Inline graphic, because the use of the word becomes more and more concentrated in comparison to what the random baseline would predict. In this case, it follows from Figure 3 that the resulting low Inline graphic puts the word at risk of declining in frequency thereafter. Just as a population that explodes in a narrow ecological niche may well crash later, it appears that repetitive communications are more discounted than emulated by others. This picture broadly resembles recent observations about buzzwords in the blogosphere, which are reported in Ref. [11] to exhibit great fluctuations in their frequencies, as well as an apparent association between a fast rise and subsequent obsolescence. The fact that the correlations of frequency change (Inline graphic) with dissemination change (Inline graphic and Inline graphic) are strongly negative means that the second scenario is the dominant one in our datasets. Overall, fluctuations in frequency driven by variability in user behavior and topic dominate the statistical behavior, with the result that patterns similar to those in Figures 3 and 4 are also observed by making the same calculations in the reversed time direction (that is, by relating Inline graphic at Inline graphic to Inline graphic). These large, short-term fluctuations add an important new dimension to the study of the long-term dynamics of language, as any novel expression must survive in the short term to survive in the long term.

Case study: Rising slang and product words

A new word must establish itself in a niche to survive in the language. The survival rate of lexical innovations is not known, but any successful innovation must have overcome short-term fluctuations in Inline graphic that risked driving it to an early extinction. We now present a case study of successful innovations. First we identify all words that were not used during the first years of the group, and that were consistently used for at least some years thereafter (for precise thresholds, see Text S2 in Supporting Information S1). From this collection of rising words, we selected two sets of words for each group. The first set is designated as P-words because they refer to products (such as gnome, a desktop environment introduced in 1998) and public figures (such as eminem, a rapper popular from the late 1990's). Exogenous factors contribute strongly to their use. The second set, designated as S-words, exemplifies slang words and other novel vernacular language. These novel words were selected with the aid of on-line dictionaries of Internet and Usenet terms (see Text S2 in Supporting Information S1). We consider the dynamics of these words to be more dominated by factors endogenous to the linguistic systems and social networks of the Usenet groups. Although many of the S-words may have been learned from people outside of a Usenet group, such as celebrities seen on television, the group itself is the locus of the the social values and conventions that lead to some celebrities being imitated and others ignored. Paired lists of P-words and S-words were frequency matched to the extent possible. The words and their statistics are listed in Tables S1, S2, S3, S4 in Supporting Information S1.

Figure 6 compares the dynamics of example P-words and S-words. Temporal fluctuations in the total activity of the group (Figure 6CD) provide a backdrop for considering the different fluctuations in the number of occurrences of some typical P-words and S-words (Figure 6AB). Our Usenet database also allows us to go beyond the frequency dynamics of words over time, as explored in Ref. [34]'s recent study of words in books, and look at the roles of topics and individuals in determining this dynamics. In Figure 7, we show the behavior of the words in a frequency-Inline graphic space. As indicated by the horizontal boxplots, the P-words and S-words are located in the frequency region below Inline graphic, in which the frequency is not correlated with Inline graphic. Trajectories over time for two example words are superimposed, beginning when the words first reach Inline graphic. In contrast to the example S-words, the example P-words begin with very low Inline graphic values, and rise greatly in frequency before becoming widely disseminated. The vertical boxplots show that P-words have overall lower Inline graphic than S-words (though both fall below the median of all words). The contrast in Inline graphic over the entire period is replicated if we consider just the early rising period of each of the words in both groups (see the aggregated statistics displayed in Figure 7, and further details in Tables S1, S2, S3, S4 in Supporting Information S1).

Figure 6. Dynamical behavior of P- and S-words in time.

Figure 6

A, B, Number of occurrences of example P- and S-words as a function of the center Inline graphic of each half-year window. Example words: P-word gnome, a software product; S-word lol (“laughing out loud”); P-word eminem, a rapper; S-word iirc (“if I recall correctly”). The curves are normalized by the maximum number of occurrences per window reached over all windows: Inline graphic for gnome and Inline graphic for lol (A); Inline graphic for eminem and Inline graphic for iirc (B). C, D, Total number Inline graphic of all words in each half-year window centered at Inline graphic.

Figure 7. Dynamical behavior of P- and S-words in frequency and dissemination.

Figure 7

A, B, Relationship of Inline graphic to frequency. Black and blue curves: evolution of example P-words and S-words over time. Red line: median over all words, as in Figure 2. Boxplots: distribution of the mean frequency Inline graphic (solid, horizontal), mean dissemination Inline graphic (solid, vertical), and mean dissemination Inline graphic in the rising period (open, vertical) for all P- and S-words (Tables S1, S2, S3, S4 in Supporting Information S1). The mean is calculated over all words with Inline graphic within the corresponding window. C, D, The Inline graphic-counterpart of panels A, B.

Significant clumping in Inline graphic is expected for S-words, because choices of vernacular language such as lol (laughing out loud) and prolly (probably) reflect the individual's construction of social identity [35], [36]. How can we construe the finding that P-words are even more clumped in Inline graphic than the S-words are? Recalling that all of the words in the case study were preselected to exemplify rising trends, it seems possible that the highly clumped P-words reflect the distinctive information access of their users. For example, gnome, which has a Inline graphic value of Inline graphic in its early rising period, refers to a graphical desktop environment that was originally created by two Mexican programmers, Miguel de Icaza and Federico Mena. By discussing their experience with this interface, its early adopters bring information to the comp.os.linux.misc group that other users do not yet have. In short, by contributing posts about experiences and activities external to the Usenet group, a small number of users can be the vehicle for exogenous factors to come to influence the vocabulary of the group more generally.

The low Inline graphic of the P-words and S-words would tend to predict a decline in frequency (see above), but instead the frequencies of these particular words rose. For P-words, the rise is driven by events external to the Usenet community. For example, the P-word ssh (from comp.os.linux.misc) refers to the secure shell network protocol. The invention of ssh allowed people to carry out remote file transfers without compromising sensitive information such as passwords. The immediate adoption of this technological improvement is clearly one reason for the rise in use of the word ssh. In rec.music.hip-hop, the use of the P-words bush, saddam, and iraq reflects discussion about the war in Iraq. Both the war, and the political events leading up to it, took place outside of the Usenet community. In Figure 6B, the 2005 rise in the frequency of eminem reflects heavy media coverage of his possible retirement. The use of the P-words also reflects endogenous factors to some extent. The fact that bush, saddam, and iraq met the inclusion criteria in rec.music.hip-hop, but not in comp.os.linux.misc, suggests that a shared interest in politics is more important within the Usenet hip-hop community than in the Usenet linux community.

However, for the S-words, we consider that the endogenous factors were even more important. For these words, there are alternative ways of referring to the same general concept. In both groups, lol competes with rofl (rolling on the floor laughing), ha-ha, and other expressions. In rec.music.hip-hop, addy competes with address. In comp.os.linux.misc, y2k competes with year 2000, and boxen (as a plural of box, generalizing the jocular plural of Vaxen for the Vax brand of computers) competes with boxes, servers, computers, etc. The choice of one such word over an alternative expression with the same referent reflects the social value associated with the word, which is a non-referential component of its meaning. By their nature, slang words stand out from other words through being used to “establish or reinforce social identity or cohesiveness within a group, or with a trend or fashion in society at large” [25]. In African-American Vernacular English (the original language of hip-hop), the transitory slang expressions of various subgroups of speakers, such as teenagers and musicians, serves to differentiate them within a larger African-American community sharing a rather stable lexicon and grammar [26]. Reference [12] suggests that on-line groups are especially likely to use jargon and slang as a means of constructing and affirming group solidarity, since the group has no identity outside of its on-line communications. But the use of some S-words also reflects exogenous factors to some extent, which may help explain their success despite the relatively low dissemination. The invention of cell-phone texting probably contributed to the availability of acronyms as slang expressions, the rise of server farms probably contributed to the need for a way to refer to computers as fungible units, and the linguistic influence of a particular rapper might have increased after a successful performance. However, these factors seem weaker than for the P-words, because they do not appear to dictate the particular choice of word out of all the alternatives. Related cases of social dynamics for which a combination of exogenous and endogenous factors has been considered include music downloads [23] and popularity patterns for YouTube videos and for stories on the news portal Digg [37], [38].

By having the lowest overall distribution of Inline graphic values, the P-words contrast with all other rising words, including both the S-words and typical words whose frequencies increased (as exemplified in Figure 3BE by data points in the upper-right quadrant of each panel). This suggests that exogenous forcing is more efficient than other kinds of forcing. The fact that S-words had higher Inline graphic values overall than the P-words did, with no S-word rising from as low a Inline graphic value as the lowest P-words, makes the S-words appear more similar to words in general. In the absence of strong forcing by external events, the social dynamics within the group dominates the word dynamics, with reinforcement by peers providing a natural mechanism for the words to rise. The results support our understanding of Inline graphic as a determinant of frequency change; high Inline graphic values provide an index of the fact that relatively many different users provide examples of use of a specific word that others may imitate. The Inline graphic values for S-words are somewhat low compared to the distribution for all words. We can speculate about the mechanisms for this outcome. Exogenous factors in the use of S-words, mentioned just above, may play a greater role than is typical for words in general. Moreover, the force and emotions associated with the social value of the S-words may provide an additional factor driving the dynamics.

Most of our principal observations about the dissemination across users (Inline graphic) of P-words and S-words are also true for the dissemination of the same words across topics (Inline graphic, as shown by comparing Figure 7AB to Figure 7CD. Given that the measures Inline graphic and Inline graphic both quantify the relative extent of the word niche, these detailed parallels in the behavior of the two measures raise the question of how many dimensions we are really dealing with. Since people form social groupings around shared interests [39], [40], and choose words that express solidarity with these same groupings, do the two dimensions of indexicality and topicality reduce to just one underlying dimension? Or are the two dimensions separable, even if related through complex interactions? We take up these questions rigorously in the next section.

Factoring the relative contributions of individuals and topics

We have shown that most words, including both highly indexical words such as slang words and highly topical words such as products, are significantly concentrated in both Inline graphic and Inline graphic. We have sketched some reasons for these dimensions to be positively correlated. How can we rigorously evaluate their separability and relative importance? To address this issue, we consider new measures that effectively factor indexicality and topicality as contributors to Inline graphic, and we standardize the datasets to eliminate distributional artifacts.

We first introduce Inline graphic as a modification of Inline graphic in which Inline graphic in Eq. (1) is calculated from a baseline model that shuffles the words only within threads, rather than across all users and all threads. Analogously, we introduce Inline graphic as a modification of Inline graphic in which Inline graphic in Eq. (2) is calculated from a baseline model that shuffles the words only within posts of the same user. These new quantities provide a direct measure of the extent to which individuals and topics contribute to the concentration of words observed above. While Inline graphic reveals whether the word is clumped or over-disseminated by comparing the actual dissemination with that obtained by “erasing” all the structure, Inline graphic maintains the structure of the threads and considers randomization of words across users within them. If Inline graphic is significantly closer to Inline graphic than Inline graphic is, then topics must strongly influence the individuals' choice of words. Analogously, the role of individuals can be confirmed by comparing the extent to which Inline graphic is closer to Inline graphic than Inline graphic is.

To ensure that users and threads serve as comparable proxies of individuals and topics, we randomly trim the datasets to eliminate the differences in their distributions that are visible in Figure S1 in Supporting Information S1. For each window, the trimming scheme standardizes the user contribution per thread and the size of all posts, matches the number of users and threads, and approximately matches the distribution of posts per user and per thread (see Text S3 and Figure S2 in Supporting Information S1). The trimmed comp.os.linux.misc (rec.music.hip-hop) dataset remains large enough for our statistical analysis, with an average of Inline graphic (Inline graphic) posts and Inline graphic (Inline graphic) users and threads per half-year window, and an overall average of Inline graphic (Inline graphic) words per post.

The exact distributions of values of Inline graphic and Inline graphic change with the trimming. Trimming generally increases Inline graphic and Inline graphic for the words that survive, but the trends and all conclusions from previous sections still stand. For example, the overall median Inline graphic changes from Inline graphic to Inline graphic, and the overall median Inline graphic changes from Inline graphic to Inline graphic, for the comp.os.linux.misc group. The relative differences in both groups remain essentially unchanged, which means that the measures Inline graphic provide meaningful comparisons even when the distributions are not streamlined. However, the trimmed set offers the advantage of providing exact and non-artifactual information about the correlations between the measures.

Table 2 displays the important correlations amongst the original and modified measures. The correlation between Inline graphic and Inline graphic is positive, confirming the expectation that indexicality and topicality are related. But it is far less than Inline graphic, suggesting that Inline graphic and Inline graphic contribute substantially different information. The measures Inline graphic and Inline graphic, as well as Inline graphic and Inline graphic are positively correlated, as expected because these are related measures by definition. Finally, the negative correlation between Inline graphic and Inline graphic is a confirmation that these quantities partially factor Inline graphic and Inline graphic and hence provide the information they are designed to provide. Notice that this negative correlation is possible, despite the positive correlation of the other pairs of variables, because the positive correlations are not all close to one.

Table 2. Correlations between dissemination measures.

Group (Inline graphic) (Inline graphic) (Inline graphic) (Inline graphic)
comp.os.linux.misc Inline graphic Inline graphic Inline graphic Inline graphic
rec.music.hip-hop Inline graphic Inline graphic Inline graphic Inline graphic

To obtain the correlations, first we calculate Inline graphic for all words with Inline graphic in the half-year windows of the trimmed datasets. The Pearson correlation coefficient, for each pair of variables, is then calculated over all words. The values reported in the table correspond to the averages Inline graphic standard deviations calculated over all non-overlapping half-year windows.

We now use the trimmed datasets and modified measures to further test the relative importance of indexicality and topicality. As shown in Figure 8AC, Inline graphic and Inline graphic are statistically larger than Inline graphic and Inline graphic, respectively, but they remain smaller than Inline graphic. This confirms that most words are clumped with respect to both users and threads. Overall, Inline graphic is smaller than Inline graphic, indicating that words are generally more concentrated with respect to users than to threads. This observation is rigorously confirmed by the fact that Inline graphic is smaller than Inline graphic to a comparable extent as Inline graphic is smaller than Inline graphic. Figure 8BD shows that also for individual words, Inline graphic and Inline graphic are typically larger than Inline graphic and Inline graphic, respectively. Furthermore, we can elucidate the effect of threads on users by considering the magnitude of the difference Inline graphic, and similarly, the effect of users on threads by considering Inline graphic. These comparisons reveal that the effect of threads on users is statistically smaller than the effect of users on threads, both in the aggregate (Figure 8AC) and for individual words (Figure 8BD).

Figure 8. Summary statistics of the dissemination measures.

Figure 8

A, C, The box-and-whisker plots indicate the median, the quartiles, and the octiles for Inline graphic and Inline graphic over the collection of all non-overlapping windows of the trimmed datasets. B, D, Corresponding statistics for Inline graphic estimated from individual words. The statistics includes all words with Inline graphic within the corresponding windows, with occurrences in different windows being counted independently.

The most striking effect shown in Figure 8AC is the large number of words with small Inline graphic in comparison to Inline graphic. After trimming, over all windows, the comp.os.linux.misc (rec.music.hip-hop) dataset has Inline graphic (Inline graphic) words with Inline graphic, versus Inline graphic (Inline graphic) words with Inline graphic. The list of words with Inline graphic but Inline graphic includes both very common words and highly topical words. In comp.os.linux.misc, example words include imagination, coffee, angst-ridden, and saukrates (a rapper); in rec.music.hip-hop, examples include regards, baptized and tauri (a Hungarian Warcraft server). It is interesting that such words are even more distinctive to individuals than to topics. A contributing factor to this clumpiness is the use of formulaic expressions. Such expressions, which are found in signature blocks, as well as in other conventionalized communications like greetings and insults, often have quite idiosyncratic lexical choices.

Altogether, we have strong evidence that the lexical make-up of the threads is strongly determined by the individual users. This speaks against the possibility that the topic dictates the vocabulary, and equally against the possibility that mutual imitation causes strong convergence in lexical choices as people interact in the discussion. This is a striking result. It contrasts with the major thrust of research on modeling the evolution of lexical systems, which is to explain convergence in the community [41], [42]. This suggests that individuals may be more autonomous in their choices of words than in a wide range of other behaviors, from yawning and gait [43] to complex conscious decisions like the decision to purchase a product or to vote [44]. Given that individuals use different words to talk about the same topic, that word concentration over users is more extreme than over threads, and that Inline graphic is the strongest predictor of frequency change, the heterogeneity of people emerges as the single strongest factor in lexical diversity, both at any particular time and over time.

Discussion

We have introduced two new quantities, Inline graphic and Inline graphic, as measures of the dissemination of words across individuals and topics, and used them to characterize the vocabulary of two online discussion groups over a period of more than a decade. We found that almost all words are concentrated with respect to both individuals and topics, and that at short-term (two-year) time scales, the word's concentration in the space of users and topics, as revealed by Inline graphic, is a strong determinant of word fate. Inline graphic and Inline graphic are separable components, and both trump word frequency. However, Inline graphic trumps Inline graphic.

Word frequencies over time reflect a replicator dynamic, that is, a dynamic in which the words are reproduced by being copied through imitation [20], [41], [42], [45]. Including both learning and use, this dynamic reflects an interaction of social and cognitive factors [46]. Word learning is facilitated by variety in the context of use [47], and rates of word use are in turn subject to great fluctuations over time, as a reflex of shifting user behavior and shifting topics. For a lexical innovation to survive in the language, it must avoid an absorbing boundary near Inline graphic, at which it is used so rarely that no one can learn it. Our investigation of the relationship between frequency change and dissemination change shows that a key to success beyond short-term fluctuations is increasing frequency (Inline graphic) hand-in-hand with increasing dissemination (Inline graphic). The success of the P-words in our case study can be understood by considering that exogenous forcing by external events allowed them to overcome the handicap of low dissemination values. S-words, selected to exemplify more endogenous dynamics, behaved more like words in general by displaying higher dissemination values when rising.

Word frequency affects word fate at historical time scales when different forms compete to express the same meaning [14], [15], [34]. Why did frequency not prove to be important in the dynamics of the whole vocabulary, as studied here? The language system has strong functional pressures for words to be distinct from each other, in both form and meaning [6], [41], [42], [45], [48]. Although dictionaries use words to explain the meanings of other words, and thesauri group together words with related meanings, true synonymy is very rare [49], [50]. For words which might seem to be synonyms, such as soda vs. pop, or yes vs. yup, there is normally a difference in dialect, formality, or other contextual factors governing the use of the word. Because almost every word is learned with a distinctive meaning (or set of meanings), and replication has low error rates, it follows that most words do not have a direct competitor for exactly the same meaning and contexts of use. If an active competition between two forms develops historically, then both can survive if they develop distinctive roles within the space of the lexical, syntactic, and pragmatic components of the linguistic system. For example, the English future auxiliary gonna is a new competitor for the older future will, but both survive because gonna is preferentially used in some constructions (such as questions), whereas will is preferentially used in others (such as the main clauses of conditionals) [51]. Reference [51] indeed uses the term niche to characterize these distinctive components in the usage of different future expressions, suggesting that differentiated niches are critical to their ongoing use in the language. These results complement those presented here by analyzing dimensions of the word niche that are internal to the linguistic system. The picture presents strong parallels to the exclusion principle in evolutionary biology, which states that occupying distinct niches protects species from competition [52]. Similar reasoning can also be applied to explore the competition between entire languages. In a model of language competition that assumes the speakers to be monolingual, distinct languages are similarly predicted to survive only if they are spoken by distinct, partially unmixed populations [53]. This prediction is attenuated if bilingualism in itself has high value or status as a human capability [54], permitting bilinguals to occupy a social position that is not available to monolinguals.

Diversity therefore depends on the diversity and viability of the individual niches. For biological species, the size of the geographical range and the species duration are correlated [18], [19]. In studies of the lexicon, the individual words assume the role of species, and we have shown that the relative extent of the word niche is associated with the likelihood of a favorable or unfavorable fate. But we have also shown that the relative extent of the word niche does not provide the whole story about viability. In population biology, exogenous events such as asteroid impacts can overcome the general statistical trends associated with dissemination. The same thing is true here, where exogenous events such as inventions and wars can overcome general statistical trends associated with the dissemination of words. This generalization is further illustrated by the recent finding that censorship can induce large and distinctive deviations from typical frequency trajectories for the names of people [34].

We found that Inline graphic and Inline graphic are positively correlated, but still provide distinct information. A positive correlation is expected because individuals have characteristic interests. Further mechanisms contributing towards this correlation result from the participation of individuals in social and geographical structures. For example, these can cause clumping in product use, as shown by profiling the Internet for software products [55], which entails clumping of the words used to discuss those products. Structures in the social network can even contribute directly to product adoption, because the usefulness of many products (such as high-tech innovations) can depend on the number of neighbors who already use the product [23], [56]. These same mechanisms pertain to other words, insofar as concepts and opinions resemble products.

We suggest, however, that other mechanisms limit the correlation between Inline graphic and Inline graphic, and explain the striking degree to which individuals were found to use different words in discussing the same topic. The variety in human social identities is thought to provide an impetus for innovation in modes of expression, as discussed in classic works of sociolinguistics [35], [36], [57]. Because people tend to associate with people like themselves, the variety in social identities can also give rise to clusters within social networks [58], and these clusters can in turn hinder lexical convergence [46], [57], [59]. The fundamental principles of discourse call for one to strike a balance between anchoring contributions in what the listener already knows, and providing novel and relevant information [60]. Online discourse can be viewed as a collective exploration of the conceptual world [61]. It follows from this study that the most engaging and fruitful discourse is discourse in which people cooperate in differentiating themselves and what they say.

Methods

Datasets

Usenet group archives are available at http://groups.google.com. The smallest unit of text is the post. Each post is attributed to a user and belongs to a thread (as defined by an initial post and all replies to it). We focus on two Usenet groups from their first post through Inline graphic: (i) comp.os.linux.misc, which concerns Linux operating systems, includes Inline graphic users and Inline graphic threads beginning Inline graphic; (ii) rec.music.hip-hop, which is devoted to hip-hop music, has Inline graphic users and Inline graphic threads beginning Inline graphic. The activity of users in Usenet groups is bursty [32] and heterogeneous [13]. In the comp.os.linux.misc group, for example, the average user contributes Inline graphic posts and remains active for Inline graphic days, but the most persistent users have more than Inline graphic posts over more than Inline graphic years. The average thread has Inline graphic posts and is active for Inline graphic days, but the longest threads have more than Inline graphic posts over Inline graphic years. See Text S1 in Supporting Information S1 for information about preprocessing of the text, and Figures S1 and S3 in Supporting Information S1 for information about the fat-tailed distributions that characterize these groups.

Baseline model

The expected number of users Inline graphic in Eq. (1) is calculated by assuming that all words are randomly shuffled, while holding constant the number of users and the number of words per user. Let Inline graphic be the number of occurrences of the word Inline graphic, Inline graphic be the total number of words contributed by user Inline graphic, and Inline graphic. The probability that the Inline graphic th occurrence of Inline graphic does not belong to user Inline graphic is given by Inline graphic. The probability Inline graphic that user Inline graphic used word Inline graphic at least once is calculated as the complement of the probability of not using it:

graphic file with name pone.0019009.e362.jpg (3)

where the approximation is valid for Inline graphic and Inline graphic. This corresponds to a Poissonian baseline model with a fixed probability of using Inline graphic given by the observed word frequency Inline graphic. The error in the approximation is smaller than Inline graphic for the datasets we consider. This approximation was used in all calculations involving the untrimmed datasets, while the exact relation was used for the trimmed datasets. An analogous procedure is used for the calculation of the expected number of threads Inline graphic.

Supporting Information

Supporting Information S1

(PDF)

Footnotes

Competing Interests: The authors have declared that no competing interests exist.

Funding: E.G.A. was supported by the Northwestern Institute on Complex Systems and a Max Planck Society Otto Hahn Fellowship, J.B.P. by JSMF Grant No. 21002061, and A.E.M. by NSF Grant No. DMS-0709212 and a Sloan Research Fellowship. The funders had no role in study design, data collection and analysis, decision to publish, or preparation of the manuscript.

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Supplementary Materials

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(PDF)


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