Changing times indeed

The times are indeed changing! Although Canada is not yet the 51^st state of the Union, almost all pharmaceutical companies are subsidiaries or siblings of their American counterparts, so we can assume that whatever happens south of the 49^th parallel will likely occur here in due course. However, we have already made substantial changes in how physicians and industry interact¹ in Canada, so the effects of the “sunshine laws” may be less dramatic than in the United States.

Nonetheless, it is sobering to realize that the registration fee to attend our Annual Meeting represents less than half of the true cost of the event. Loss of industry support will have a significant impact unless we can be innovative in our approach to this iconic activity. Stay tuned.