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The Journal of Nutrition logoLink to The Journal of Nutrition
. 2015 Oct 14;145(12):2639–2645. doi: 10.3945/jn.115.219634

Addressing Current Criticism Regarding the Value of Self-Report Dietary Data1,2

Amy F Subar 3,*, Laurence S Freedman 5, Janet A Tooze 6, Sharon I Kirkpatrick 7, Carol Boushey 8, Marian L Neuhouser 9, Frances E Thompson 3, Nancy Potischman 4, Patricia M Guenther 10, Valerie Tarasuk 11, Jill Reedy 3, Susan M Krebs-Smith 3
PMCID: PMC4656907  PMID: 26468491

Abstract

Recent reports have asserted that, because of energy underreporting, dietary self-report data suffer from measurement error so great that findings that rely on them are of no value. This commentary considers the amassed evidence that shows that self-report dietary intake data can successfully be used to inform dietary guidance and public health policy. Topics discussed include what is known and what can be done about the measurement error inherent in data collected by using self-report dietary assessment instruments and the extent and magnitude of underreporting energy compared with other nutrients and food groups. Also discussed is the overall impact of energy underreporting on dietary surveillance and nutritional epidemiology. In conclusion, 7 specific recommendations for collecting, analyzing, and interpreting self-report dietary data are provided: 1) continue to collect self-report dietary intake data because they contain valuable, rich, and critical information about foods and beverages consumed by populations that can be used to inform nutrition policy and assess diet-disease associations; 2) do not use self-reported energy intake as a measure of true energy intake; 3) do use self-reported energy intake for energy adjustment of other self-reported dietary constituents to improve risk estimation in studies of diet-health associations; 4) acknowledge the limitations of self-report dietary data and analyze and interpret them appropriately; 5) design studies and conduct analyses that allow adjustment for measurement error; 6) design new epidemiologic studies to collect dietary data from both short-term (recalls or food records) and long-term (food-frequency questionnaires) instruments on the entire study population to allow for maximizing the strengths of each instrument; and 7) continue to develop, evaluate, and further expand methods of dietary assessment, including dietary biomarkers and methods using new technologies.

Keywords: dietary assessment, dietary surveillance, measurement error, underreporting, nutritional epidemiology, energy intake

Introduction

Recent reports have asserted that, because of energy underreporting, dietary self-report data suffer from measurement error so great that findings from all dietary surveillance and observational studies are useless for informing public health policy or investigating diet-heath relations (15). The collection of self-report dietary intake data has been called “pseudoscience” (1, 2) and interpretations of these data have been implicated in the development of “misguided national and local health-care advice to individuals” (4). Archer was quoted in the popular media as saying, “To say they [the data] are imperfect is the equivalent of saying the Titanic had a floatation problem or a buoyancy problem. These data should not be used (6),” and that nutritional epidemiology is a fraud “far greater than any fraud perpetrated in the private sector (e.g., the Enron and Madoff scandals)” (7). Such statements do not consider the amassed evidence that shows that self-report dietary intake data can be successfully used to inform dietary guidance and public health policy. Therefore, the purposes of this commentary are as follows:

  1. Describe the issue of measurement error in general and as it applies to dietary intake data.

  2. Confirm that self-report data provide an inaccurate measure of energy intake (EI)12 and that such values should not be used to evaluate energy balance.

  3. Describe the magnitude of underreporting of energy compared with other nutrients in self-reported intakes and comment on the miscalculation of implausible energy reporters in Archer et al. (1).

  4. Discuss the implications of measurement error and energy underreporting for dietary surveillance and nutritional epidemiology to 1) establish what can and cannot be expected from self-report data and 2) show the importance, value, and utility of self-report dietary intake data.

  5. Provide 7 specific recommendations for appropriately collecting, analyzing, and interpreting self-report dietary data.

Measurement Error in Self-Report Data

“There will always be error in dietary assessments. The challenge is to understand, estimate, and make use of the error structure during analysis” (8). This statement, written in 1997 by the late George Beaton, a scientist who spent his career conducting nutrition and dietary assessment research, captures the essence of how to approach self-report dietary assessment data.

Measurement error is the difference between the observed or measured value and the true value. Such error is an inherent part of the measurement process. It is well accepted that, at a minimum, random error is inherent in all measures, be they self-report, laboratory-based, or clinical. What is worrisome, however, is not random error, which can usually be mitigated through large-enough sample sizes and repeat measures, but systematic error, which can lead to erroneous findings. What has been asserted by critics of self-report dietary data is that the presence of systematic error renders these data useless (5). The science does not support this assertion, and such statements do little to promote constructive dialog and advancement in our field.

Collecting self-report data always has been part of medical and population research. Such data have laid the foundation for numerous important discoveries. For example, self-report of the intensity and duration of cigarette smoking allowed researchers to detect important associations between smoking and chronic disease risk despite biomarker evidence that cigarette smoking is underreported (9). It was self-report data on intakes of foods and supplements before and during pregnancy that revealed the potential association, later shown to be causal, between low folic acid intake and neural tube defects in offspring (10). Self-report data on exercise and physical activity have established a clear association between increased activity and multiple health benefits (11).

In addition, lest we think that other types of measures are without error, consider clinical measures. Blood pressure values include multiple sources of error, including bias that occurs with improper procedures, faulty equipment, and the “white coat effect” (elevated blood pressure due to anxiety over medical procedures) (12). We would not, however, consider disregarding these values in assessing the effect of blood pressure on cardiovascular disease outcomes.

Recent criticisms have suggested that the nutrition community has mostly ignored the issue of measurement error in self-reported diet and that attempts to adjust for it are “statistical machinations” (1, 5). To the contrary, since the 1970s, nutrition scientists, in collaboration with epidemiologists and statisticians, have been proactive in acknowledging error and developing methods to mitigate it in self-report intake data (1337). Such work has resulted in recommendations for reducing error through appropriate study design, improvement in dietary assessment instruments, selection of assessment instruments, and statistical methods (28, 35, 38, 39). This body of literature acknowledges the limitations of dietary data, while also recognizing their value, and proposes and tests new methods to improve both data collection and analysis in the contexts of dietary surveillance and nutritional epidemiology.

EI Is Inaccurately Measured by Self-Report Data

A major criticism of self-report data is the extent of error in energy measurement. This error is real and significant, based on consistent findings from comparisons of self-reported EIs to total energy expenditure. These comparisons use doubly labeled water (DLW), which is considered to be an unbiased biomarker for EI (40), or formulas that estimate energy requirements (14, 32, 37, 4147). Although energy expenditure estimates based on DLW are also affected by both random error (48, 49) and error based on assumptions that individuals are in energy balance, they nonetheless provide useful insights into the degree of misreporting in self-report data. It is critically important to the field that investigators acknowledge that EIs based on self-report dietary assessment instruments are generally not well measured and that the severity of systematic bias associated with underreporting varies by type of instrument and population characteristics (32, 33, 5053).

Given the current focus on the error in measuring EIs (1, 41), it is instructive to consider its source. EIs are derived from the reporting of foods and beverages by using 1 of 3 instruments: FFQs, 24-h dietary recalls (24HRs), and food records (FRs). FFQs are not meant to measure EIs (54), a point that is sometimes overlooked but seems obvious given the following: 1) the finite list of foods and beverages, 2) limited specificity collected on food preparation and types, and 3) the application of nutrient-composition databases that represent composites of similar food and beverage items. 24HRs suffer primarily from limitations associated with memory and difficulty in estimating quantities. FRs have the potential to foster accurate reporting in real time (especially with the weighing of foods and beverages), but they are subject to reactivity that may lead to changes in intake and undereating on reporting days—which is an important reason they are used to encourage changes in eating in behavioral interventions. Moreover, because some participants complete FRs at the end of the day, rather than in real time, FRs can take on limitations similar to those for 24HRs. In addition, each of these methods is associated with nutrient-composition databases that contain errors and are unlikely to precisely represent the energy content of the foods and beverages actually consumed.

Given that FFQs have a finite list of foods/portions with little detail, 24HRs rely on memory, and FRs are reactive, it is not surprising that study participants often omit some foods and beverages consumed and underreporting is more likely to occur than overreporting. Add to this a potential desire to present oneself positively (social desirability bias) and a social environment in which obesity is prevalent and stigmatized, and some degree of underreporting bias is likely to occur, particularly among those who are overweight or obese. Finally, and perhaps most important, energy, unlike any other nutrient, is contained in nearly everything we eat and drink. Small or large errors for each individual food and beverage reported will add up, leading to errors in EI that are likely larger in magnitude than for other nutrient and food components. Although participants provide important and useful information about their dietary intakes, it comes with some degree of error and limitations that must be kept in mind when the data are analyzed and interpreted.

Magnitude of the Measurement Error in Dietary Self-Report Data

Let’s consider the accuracy of the view that the magnitude of energy underreporting is so large as to render all self-report data worthless by examining the extent of the measurement error problem for energy as well as for other nutrients. Our highest-quality evidence comes from studies that have used DLW to assess true EIs. In a pooling study that combined data from 5 of the largest US recovery biomarker studies in healthy adults, for FFQs—an instrument not intended to capture energy—EI was underreported by 24–33% for both men and women relative to DLW (32, 33). However, the average EI underreported on 24HRs compared with DLW was lower: 12–13% for middle-aged men and 6–16% for young and middle-aged women and 25% for elderly women (flawed memory may be a more significant limitation of 24HRs in this age group). These data also showed that the percentage of underreporting on 24HRs was much lower for absolute intakes of some nutrients than for recovery biomarkers: 5% for protein and 3% for potassium. Furthermore, findings from a recent controlled feeding study indicated that reported compared with known intakes were not different for a variety of foods and nutrients (55). Such findings indicate that self-report dietary data contain very low levels of underreporting for many foods and dietary constituents.

In the absence of DLW, estimates of energy requirements are based on basal energy expenditure estimated from formulas that take into account sex, age, weight, and height, usually assuming constant sedentary activity. The Goldberg method (56, 57), which calculates the ratio of reported EI to estimated basal metabolic rate [(BMR) EI:BMR] and assumes a constant physical activity level, is commonly used to categorize individuals into categories of plausible or implausible reporters. The original method suggested 2 cutoffs: an absolute value of 1.35 for EI:BMR (cutoff 1), predicated on the assumptions that BMR had been measured rather than predicted and that the recorded EI represented habitual intake, and another based on number of days of self-report, CVs for EI, estimated BMR, physical activity level, and sample size (cutoff 2). Black (58) later cautioned that “cut-off 1 should be abandoned” and recommended the use of cutoff 2 at the individual level for evaluating plausible reporting because it accounts for intraindividual variation in EI and energy expenditure. Despite this, Archer et al. (1), using single 24HRs across multiple NHANESs, used cutoff 1 at the group level to conclude that 67.3% of women and 58.7% of men reported EIs that were physiologically implausible. For NHANES III alone, these estimates were 63% of women and 51% of men (1). In contrast, in an earlier analysis of NHANES III, Briefel et al. (14) concluded that 27.7% of women and 18.1% of men were implausible reporters using cutoff 2 at the individual level, values that are consistent with the prevalence of implausible reporters on 24HRs estimated from large DLW studies (21–24%) (44, 57) and other studies of plausible reporting on 24HRs (14, 46, 5963). Although Archer and Blair (64) defended their use of cutoff 1, it was clearly inappropriate.

Unfortunately, the study by Archer et al. (1) that showed overestimates of implausible energy reporting generated a significant amount of press coverage (6, 6577), only a few reports of which included any counterarguments (71, 74, 76). In contrast, careful responses and criticisms in the scientific community (7880) have received little attention. As exemplified by the continuing crisis with regard to parents refusing to vaccinate their children, one inaccurate study linking vaccines to autism, later retracted (81), can take years to negate. The bottom line is that the magnitude of underreporting is not as abysmal as Archer et al. (1) estimate, and the preponderance of scientific evidence with regard to energy underreporting does not justify the conclusions that all self-reported foods and dietary constituents are misreported to the same extent and that self-report data are worthless.

Implications of Measurement Error for Dietary Research

Implications for dietary surveillance.

What are the implications of measurement error for dietary surveillance? First, with respect to energy, population distributions based on 24HRs are biased and shifted to the left, with means, quantiles, and percentage of persons above and below a cutoff affected (82). Trends, too, are affected, especially because methods of collecting recall data have improved and, therefore, levels of misreporting may have changed over time. Furthermore, because measurement error varies by population subgroup (32, 5153), any attempt at correction for bias needs to consider factors known to differentially affect reporting, such as BMI and education. In summary, estimated population distributions of EI from dietary surveillance data, therefore, are biased and difficult to interpret. Currently, the optimal method for estimating EI distributions at the population level is to administer DLW in at least a subset representative of the population to permit measurement error adjustment. At present, however, this has been considered too costly and impractical for large-scale population surveillance. Furthermore, the DLW method only measures energy expenditure over a time span of ∼2 wk; multiple assumptions must be made as to weight stability and whether this represents long-term usual EI.

If the scientific questions under investigation relate to obesity or energy balance, then a measure of weight status, ideally controlling for body composition, is a far better strategy than attempting to capture accurate estimates of EI and energy output. Without such data, however, self-report dietary intake data could be valuable in answering a number of key obesity-related questions. These include characterizing the types of foods consumed by individuals with obesity compared with those of normal weight as well as contextual factors such as when and with whom they eat or whether they prepare their meals or often eat away from home. If the scientific questions under investigation concern how EI is related to obesity or body composition, then controlled clinical feeding studies may be the best option. Such questions require tight control of energy expenditure, EI, food composition, and perhaps other metabolic measurements.

In surveillance, some primary interests are the assessment of both nutrient adequacy (83) and diet quality, which can be assessed by examining the amounts of various dietary components per 1000 kcal, as is done with the Healthy Eating Index (84). Estimates of energy based on self-report data are used in creating these energy-adjusted density variables, which provide an indication of the mix of foods or dietary patterns, and this in turn can be evaluated in relation to dietary guidelines. The use of self-reported energy in this manner leads to overestimates of the densities of foods more accurately reported and underestimates of the densities of foods more highly underreported. Research on this topic indicates that low energy reporters tend to report lower intakes of foods high in fats and sweets (62, 8589); therefore, the population’s intake is likely worse than food-density variables and the Healthy Eating Index would suggest.

Dietary surveillance research provides a wealth of useful data to guide nutrition policy as indicated by the following examples: 1) findings that added-sugar consumption alone far exceeds recommendations supported the 2015 Dietary Guidelines Advisory Committee’s conclusion that intakes should be limited to 10% of total EI (90), 2) data indicating poor overall dietary quality led to changes in the Dietary Guidelines for Americans (91) and the development of diet-related national health objectives (92), and 3) results showing low reported intakes of fruits and vegetables among students led to modified standards for school lunch programs (93). To the extent that social desirability bias exists in dietary reporting, one would expect less underreporting of fruits, vegetables, and whole grains and more underreporting of added sugars and saturated fats, suggesting dietary imbalances may be even worse than reported. Nonetheless, the data as presented are sufficiently grim to warrant corrective action and are sufficiently valuable to be useful in informing nutrition policy.

Implications for nutritional epidemiology.

What are the implications of measurement error for nutritional epidemiology? For those dietary constituents for which there are recovery biomarkers, such as energy, protein, potassium, and sodium, and predictive biomarkers, such as urinary sucrose (94, 95), collections of such biomarkers in at least a subset of the study population for the purpose of conducting measurement error adjustment would advance the field, as would the discovery of new recovery and predictive biomarkers (28, 50). Because of the expense and logistical considerations of administering and analyzing DLW and collecting 24-h urine samples, however, such adjustments are impractical for most epidemiologic studies. In summary, EI estimates derived solely from self-report dietary assessment instruments should not be considered in any epidemiologic study as the exposure variable.

If an investigator requires accurate EI estimates, the optimal method is to use DLW in at least a subset of the study population to allow for measurement error adjustment of self-reported EIs (37). If energy expenditure estimates based on DLW are available, however, they should not be used to energy-adjust other self-reported dietary constituents. Although it might seem counterintuitive, flawed self-reported EI estimates (and not DLW energy expenditure estimates) are quite helpful in adjusting for measurement error of other self-reported dietary constituents (27) because the error in energy reporting is correlated with error in the reported intakes of all foods and beverages. In particular, FFQ-based nutrient densities (nutrient intakes per total EI) correlate more closely with true intakes than do absolute intakes. Furthermore, it is recommended that in multivariate models of disease risk, self-reported energy be controlled for by including it in the model even when nutrient density variables are included because doing so further reduces bias; however, the coefficients for energy should never be used to make inferences about EI and disease outcomes (54).

Epidemiologic studies should be designed with translation in mind. That is, when studying the associations between diet and health outcomes, results should be interpretable to allow for practical public health guidance. Self-report dietary assessment data make this possible by providing the necessary detailed information about the complexity of what individuals consume that no set of biomarkers currently provides. Hébert et al. (78), Potter (80), and Satija et al. (79) recently commented on the value of nutritional epidemiology research and concluded that much has been learned. This is certainly true in the area of dietary patterns, which assesses overall dietary quality on the basis of self-report data. Findings from the Dietary Patterns Methods Project (96), which standardized methods and analyses across 3 large cohort studies (the NIH-AARP Diet and Health Study, the Women’s Health Initiative, and the Multiethnic Cohort), showed that higher diet quality, as assessed by using multiple indexes, was consistently associated with marked reductions in overall, cardiovascular, and cancer mortality. These findings along with others on associations between dietary patterns and health outcomes indicate the relevance of self-report dietary data for assessing intakes and relating them to important health outcomes.

Of course, findings from epidemiologic studies need to be interpreted appropriately. What does it mean if an association with a health outcome for a nutrient or food group is or is not found? Usually, dietary measurement error causes associations to be underestimated, and although a certain amount of residual confounding can occur, this is usually not sufficient to create spurious associations. A strong signal, therefore, is likely to be true, especially when consistent across studies. However, the error inherent in using FFQs in cohort studies as the only dietary assessment instrument may lead to a failure to detect important diet-health outcome associations that exist, especially if they are small.

The Future of Dietary Data Collection and Analysis

Improving self-report dietary assessment tools is an endeavor worth pursuing for both surveillance and epidemiology. Technology may hold promise but must be carefully evaluated to establish respondent preferences and improvements over existing methods (97). In addition, the design of future studies should always consider the use of the least biased and optimal combination of dietary assessment tools as a means to improve the quality of dietary data. For evaluating EIs and energy expenditure, administering DLW to all participants would be useful, but self-report data, despite limitations, are critical for providing valuable information about dietary patterns and diet quality to evaluate questions such as whether intakes are consistent with recommendations (91) or associated with health outcomes. In the meantime, more accurate and affordable methods for both EI and energy expenditure would be welcome. This includes new biomarkers for EI or technologies that make the administration of DLW more practical and affordable. Finally, thoughtfully interpreting the data we do have, given our knowledge of measurement error, is critical.

Dietary surveillance.

To improve estimates of mean intake and population distributions for energy, collecting DLW values in at least a subsample of the population would be useful to adjust for measurement error in reported EIs. For the study of energy balance, accurate estimates of both EI and energy expenditure would be optimal. Such data collection, however, is unlikely to be practical or possible in the near future. Underreporting, particularly among those who are obese or overweight, poses a challenge (44, 51, 52). Yet, as discussed above, weight fluctuation is the best measure of energy balance, and BMI coupled with waist circumference is the best measure of energy overconsumption.

Nutritional epidemiology.

Until recently, the FFQ has been the only feasible and affordable tool to use in ongoing large-cohort studies. Now, however, new technology makes it economical and feasible to consider using short-term dietary assessment instruments such as multiple 24HRs (55, 98) or FRs in epidemiologic research. 24HRs tend to be less biased than FFQs (27), provide more detail about foods consumed, and are culturally neutral, providing data that can easily be compared across cultures and population groups. Less is known about the bias associated with FRs (99). However, they have features similar to 24HRs and their use, too, could be an advance over FFQs if attention is paid to the potential for reactivity. Furthermore, some evidence suggests that, in addition to short-term instruments, FFQs should continue to be collected, because combining data from short-term instruments and long-term instruments, such as FFQs, may be optimal with respect to improving precision (99, 100).

Cohort studies that use FFQs as the main dietary assessment instrument should and usually do use energy adjustment in analyses of associations between diet and health outcomes. To further adjust for measurement error, however, future studies that rely on FFQs as the primary dietary assessment tool should routinely include calibration/validation substudies that use FRs or 24HRs as reference instruments to allow for measurement error adjustment. On average, doing this has been shown to be better than ignoring error altogether (28).

Conclusions

Measurement error is inherent in all types of data. The errors in self-report dietary intake data are well documented. On the basis of current knowledge, we recommend that investigators:

  1. continue to collect self-report dietary intake data because they contain valuable, rich, and critical information about foods and beverages consumed by populations that can be used to inform nutrition policy and assess diet-disease associations;

  2. not use self-reported EI as a measure of EI;

  3. use self-reported EI for energy adjustment of other self-reported dietary constituents to improve risk estimation in studies of diet-health associations;

  4. acknowledge the limitations of self-report dietary data and analyze and interpret them appropriately;

  5. design studies and conduct analyses that allow adjustment for measurement error;

  6. design new epidemiologic studies to collect dietary data from both short-term (24HRs or FRs) and long-term (FFQs) instruments on the entire study population to allow for maximizing the strengths of each instrument; and

  7. continue to develop, evaluate, and further expand methods of dietary assessment, including dietary biomarkers and methods using new technologies.

Self-report dietary data provide information on food intake, food behaviors, and eating patterns that is not possible to obtain from a comprehensive set of biomarkers. To guide people in how to eat more healthfully, asking them what they are currently eating is imperative and should not be abandoned. Assessing total EIs via self-report will probably always be difficult, but energy is only one of hundreds of dietary constituents of interest. Its precise measurement is not required for self-report data to be useful for informing nutrition policy and for elucidating the associations between diet and disease.

Acknowledgments

We thank Magdalena Wilson for her careful editing and assistance with references. AFS designed the research, wrote the manuscript, and had primary responsibility for final content; LSF, JAT, and SMK-S designed the research and wrote the manuscript; and SIK, CB, MLN, FET, NP, PMG, VT, and JR provided substantial intellectual input and contributed to writing the manuscript. All authors read and approved the final manuscript.

Footnotes

12

Abbreviations used: BMR, basal metabolic rate; DLW, doubly labeled water; EI, energy intake; FR, food record; 24HR, 24-h recall.

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