Figure 1.

A depiction of the three largest challenges to making an individual data set available in a publicly accessible repository. The data set is one collected from a researcher or her or his research team in the environmental sciences. The three challenges are depicted as separate issues but, in fact, are strongly related. However, the focus to date has been on the challenges related to technology and rewards and incentives. A lack of consideration of all three challenges will result in a failure to shift the norms toward data sharing.