Skip to main content
The Behavior Analyst logoLink to The Behavior Analyst
. 2016 Apr 25;39(1):7–8. doi: 10.1007/s40614-016-0059-4

The Scientific Image in Behavior Analysis

Mickey Keenan 1,
PMCID: PMC4883510  PMID: 27606187

Abstract

Throughout the history of science, the scientific image has played a significant role in communication. With recent developments in computing technology, there has been an increase in the kinds of opportunities now available for scientists to communicate in more sophisticated ways. Within behavior analysis, though, we are only just beginning to appreciate the importance of going beyond the printing press to elucidate basic principles of behavior. The aim of this manuscript is to stimulate appreciation of both the role of the scientific image and the opportunities provided by a quick response code (QR code) for enhancing the functionality of the printed page. I discuss the limitations of imagery in behavior analysis (“Introduction”), and I show examples of what can be done with animations and multimedia for teaching philosophical issues that arise when teaching about private events (“Private Events 1 and 2”). Animations are also useful for bypassing ethical issues when showing examples of challenging behavior (“Challenging Behavior”). Each of these topics can be accessed only by scanning the QR code provided. This contingency has been arranged to help the reader embrace this new technology. In so doing, I hope to show its potential for going beyond the limitations of the printing press.

Keywords: Scientific image, Multimedia, Animations, Private events, Challenging behavior, QR code

Introduction1

graphic file with name 40614_2016_59_Figa_HTML.jpg

Private Events 1

graphic file with name 40614_2016_59_Figb_HTML.jpg

Private Events 2

graphic file with name 40614_2016_59_Figc_HTML.jpg

Challenging Behavior

graphic file with name 40614_2016_59_Figd_HTML.jpg

Footnotes

1

Download an app for your tablet or smartphone to scan these QR codes. Once downloaded, the app will ask you to use the camera on your device to scan each code. Scanning will take you immediately to the relevant information. For an overview of QR codes, visit Wikipedia or YouTube.


Articles from The Behavior Analyst are provided here courtesy of Association for Behavior Analysis International

RESOURCES