Table 3.
Question | Variable | Number of Responses |
---|---|---|
Does whole grain on the label affect your purchase decision? | Not likely | 10 |
Neutral | 35 | |
Likely | 55 | |
Do you in general feel that products made with whole grains will not taste good? | No | 60 |
Not Sure | 4 | |
Sometimes | 28 | |
Yes | 7 | |
Are whole grains a health food? | No | 25 |
Not Sure | 12 | |
Yes | 63 | |
Do you prefer whole grains? | No | 16 |
No preference | 30 | |
Yes | 54 | |
Reason for not choosing whole grain foods | Won’t taste good | 12 |
Too expensive | 38 | |
Too hard to prepare | 7 | |
I always try to eat whole grains | 26 | |
Does not apply to me | 11 | |
Avoiding gluten? | No | 83 |
Not Sure | 3 | |
Sometimes | 9 | |
Yes | 5 | |
Does avoiding gluten reduce your whole grain consumption? | No | 2 |
No Difference | 11 | |
Yes | 1 |