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. Author manuscript; available in PMC: 2019 Nov 1.
Published in final edited form as: Health Econ. 2018 Jul 10;27(11):1717–1737. doi: 10.1002/hec.3796

The effects of state-level pharmacist regulations on generic substitution of prescription drugs

Yan Song 1, Douglas Barthold 2
PMCID: PMC6172151  NIHMSID: NIHMS975944  PMID: 29992674

Abstract

Substituting generic for brand name drugs whenever possible has been proposed to control prescription drug expenditure growth in the United States. This work investigates two types of state laws that regulate the procedures under which pharmacists substitute bioequivalent generic versions of brand name drugs. Mandatory substitution laws require pharmacists to use the generic as a default, and presumed consent laws allow them to assume that the patient agrees to the substitution. Both situations can be overruled by the patient. Using plausibly exogenous changes in states’ laws, we use difference-in-differences and a discrete choice model to show that while the mandatory switching laws have little effect, the presumed consent laws reduce consumers’ probability of purchasing brand name drugs by 3.2 percentage points. The differential effectiveness of the laws is likely caused by pharmacists’ profit motives. These results offer important implications for policies that seek to reduce drug expenditures by incentivizing the use of generic drugs.

Keywords: prescription drugs, generic drugs, pharmacist regulation, generic substitution, presumed consent

1. INTRODUCTION

In 2015, United States national health expenditures amounted to 3.04 trillion dollars, or 16.9 percent of GDP (OECD 2016). With ten percent of this spending going towards prescription drugs, policy makers have sought ways to incentivize the most cost effective use of drugs, and control spending growth in this sector. Many brand name prescription drugs, if not protected by patents, have bioequivalent generic versions that are typically priced at less than half of the brand name price.1 With such large potential savings, there are clear motivations to substitute generic drugs whenever possible. For example, Kelton et al. (2013) estimates that state Medicaid programs could have saved $220 million over four years just by using generic fluoxetine, rather than Prozac or other brands. There are many policy tools available to encourage generic substitution of brand name drugs, including regulations on physicians, pharmacists, formularies, and insurance cost sharing. However, it is well documented that consumers have a strong and persistent preference for brand name drugs (Ling, Berndt, and Kyle 2002, Beshears et al. 2013, Carrera and Villas-Boas 2013, Bronnenberg et al. 2015) and it is unclear which policies effectively increase consumption of generic, rather than brand name drugs.

This paper focuses on the effects of two state laws that regulate pharmacists’ substitution of generics for brand name drugs, each of which can take one of two forms. Given a situation where a consumer has a prescription for a brand name drug from a physician, the first type of law specifies whether it is mandatory or permissive for a pharmacist to substitute a generic bioequivalent. The second type of law regulates whether the pharmacist should assume the patient’s consent for generic substitution, or if they must explicitly request consent. The mandatory substitution and patient consent laws are separate statutes, and each state can choose any combination of the two policy tools. In any case, the consumer can overrule the substitution, but the laws determine the default option and consent requirements for the pharmacist.

Limited research on this topic has compared the generic substitution ratio between states with mandatory and permissive laws, and between states with explicit and presumed consent laws (Shrank et al. 2010). However, it is unclear if such comparisons between states with different laws can be interpreted as causal effects of the policies. Additionally, the aforementioned paper only examined a single drug (simvastatin), and only for Medicaid patients. In this paper, we contribute to the literature by using data on the general population, and by exploiting plausibly exogenous changes in these laws to identify their causal effects on generic drug substitution for nine prescription drugs in three different classes: statins, antidepressants, and proton pump inhibitors (PPIs). This comprehensive analysis is important, because it is possible that these laws could have different effects for drugs with varying market shares, target conditions, or costs. Moreover, we contribute to the literature by exploring the mechanisms of policies that significantly increased generic substitution.

We use seven years of data from the Survey of Pharmacy Laws and the Medical Expenditure Panel Survey (MEPS), during which eleven states changed their policies. Results from difference-in-differences regressions show that contrary to what we would expect, mandatory switching laws do not have a significant effect on generic substitution, compared to laws that allow permissive generic substitution by pharmacists. The presumed consent law, however, significantly decreases the probability of purchasing brand name drugs for six out of nine drugs, compared to explicit consent laws. The difference in the effectiveness of the two policies is most likely caused by underlying profit motivations of pharmacists. The magnitude of the effect varies across drugs, ranging from a two to ten percentage point decrease in the probability of buying a brand name prescription drug.

After establishing the impacts of the policies on generic drug substitution, we attempt to understand the mechanisms that drive the effects of the presumed consent law. We model the presumed consent law as an extra cost for patients living in states with such a policy who buy brand name drugs. We estimate the size of the cost parameter by modeling the consumer’s choice of prescription drugs as a discrete choice problem. We find that the effect of the presumed consent law on the patient’s decision to buy antidepressant prescription drugs is equivalent to a three dollar increase in the price of a brand name drug. The average marginal effect of the policy is that the average probability of purchasing brand name drugs decreases by six to thirteen percent.

The rest of the paper will proceed as follows: Section 2 provides background information on the state laws that regulate generic substitution by pharmacists, which provide the identifying variation of this study, and explains our data and measures. Section 3 presents the methods and results of our difference-in-differences regressions. Section 4 describes our discrete choice model and presents those results. Section 5 provides a discussion of the results and their limitations. Section 6 concludes, and offers policy implications.

2. BACKGROUND AND DATA

2.1 Generic Substitution Laws

As a retailer in one of the most heavily regulated industries in the United States, a pharmacist must adhere to strict regulations in their dispensing behavior, including their generic dispensing actions. At one time, laws in most states required pharmacists to fill a prescription as written, precluding generic dispensing when the physician had written the brand name. The last of these anti-substitution laws was repealed in 1984. In 2009, generic drugs composed 74.5 percent of U.S. retail prescriptions, compared to 18.6 percent in 1984 (Berndt and Aitken 2011).

There are currently two types of laws that regulate a pharmacist’s substitution of generic drugs, which are summarized in Table 1. The first determines pharmacists’ options when they are filling a prescription for a brand name drug. Some states require mandatory generic substitution, and others are permissive to pharmacist discretion. That is, in the mandatory substitution states, the pharmacist must default to the generic version of a multi-source drug, and in the permissive states they have the option to substitute, but it is not required. While this law determines if the pharmacist has discretion over generic substitution, both forms of the law allow the patient/purchaser to overrule the substitution. The second type of law determines if the patient’s consent for substitution is presumed, or if it must be explicitly acquired. In a presumed consent state, the pharmacist can substitute without informing the patient. This law regulates whether or not consumer consent is required for substitution, but as always, the consumer maintains their right to overrule the substitution. Examples of both types of laws are shown in the appendix. These laws do not regulate physician behavior. The effect of the regulations about physician’s ability to prevent generic substitution is discussed in Shrank et al. (2010). It should be noted that these laws have nothing to do with insurance coverage for the drug options; they merely regulate the pharmacists’ dispensing procedures.

TABLE 1.

Summary of generic drug substitution regulations

Mandatory Permissive
Explicit consent Pharmacists must switch, and need to acquire explicit patient consent. Pharmacists can switch, and need to acquire explicit patient consent
Presumed consent Pharmacists must switch, and assume patient consent Pharmacists can switch, and assume patient consent

These are the possible scenarios for the two types of generic drug substitution laws examined in this study, for situations in which a brand name drug is prescribed, and a generic drug that has been rated as bioequivalent by the FDA is available. In all cases, the patient can overrule the substitution and opt for their preferred choice.

States can choose any combination of the two laws. Information on the laws comes from the Survey of Pharmacy Laws between 2006 and 2012 (NABP 2006-2012). Figure 1 shows the geographic distribution of the laws in 2006. From the figure, we see that the majority of states require explicit patient consent and allow permissive substitution by pharmacists, but all four combinations of the laws exist. Table 2 presents the distribution of laws in 2006 and 2012, and the changes reflect the eleven states that changed their laws during the seven year period. The details of those policy changes are presented in Table 3.

Figure 1. Generic substitution laws in 2006.

Figure 1

Alaska and Washington D.C. are both explicit and permissive, and Hawaii is explicit and mandatory. Oklahoma has no data. Data source is the NABP Survey of Pharmacy Laws (2006-2012).

TABLE 2.

State generic substitution laws

2006

Mandatory Permissive
Presumed consent 7 3
Explicit consent 3 37

2012

Mandatory Permissive
Presumed consent 5 7
Explicit consent 6 32

Data on state regulations is taken from the Survey of Pharmacy Laws, for 49 states and Washington, DC.

TABLE 3.

US generic substitution policy changes between 2006 and 2012

Year Policy change State(s)
2008 Mandatory to permissive Minnesota, Mississippi, New York, Pennsylvania, West Virginia
2009 Permissive to mandatory Oregon, Wyoming
2009 Presumed to explicit consent Alabama
2009 Explicit to presumed consent Illinois
2012 Explicit to presumed consent Michigan
2012 Permissive to mandatory Hawaii

Data on state regulations is taken from the Survey of Pharmacy Laws.

2.2 Data

Our data on drug consumption come from the household and prescribed medicine components of the Medicare Expenditure Panel Survey (MEPS), and includes the years 2006-2012 (AHRQ 2006-2012). The average patient-level characteristics in states under each policy are reported in Table 4. Across both types of law, the demographic characteristics of the individuals are relatively similar.

TABLE 4.

Demographic characteristics of patients

States with explicit consent States with presumed consent
Male 0.41 0.42
White 0.77 0.80
Black 0.16 0.13
Age 57.2 55.8
Medicare 0.24 0.20
Medicaid 0.09 0.11
Private insurance 0.28 0.32
Other insurance 0.10 0.09
Uninsured 0.28 0.27
N 12,130 2,180

States with permissive substitution law States with mandatory substitution law

Male 0.41 0.40
White 0.78 0.77
Black 0.16 0.16
Age 56.8 57.5
Medicare 0.23 0.25
Medicaid 0.09 0.11
Private insurance 0.29 0.27
Other insurance 0.10 0.10
Uninsured 0.29 0.27
N 10,340 3,970

Characteristics of the individuals in the difference-in-differences analytic sample using MEPS data.

We focus on three types of drugs: statins, antidepressants, and proton pump inhibitors (PPIs). These drugs are used to reduce cholesterol, treat depression, and reduce gastric acid production, respectively. Statins and antidepressants were selected because heart disease and mental disorders are among the three most costly conditions in the U.S., according to the MEPS data (Soni 2008). We add PPIs to the sample to examine how the effects of the laws vary across drugs that treat conditions of varying severity. Table 5 presents each of the drugs examined, with its generic name, brand name, and corresponding years of availability. All nine drugs had generic counterparts available between 2006 and 2012.

TABLE 5.

Drug information

Antidepressants (SSRIs)
Generic name Fluoxetine Paroxetine Citalopram Sertraline Escitalopram
Brand name Prozac Paxil Celexa Zoloft Lexapro
Year brand available 1987 1992 1998 1991 2002
Year generic available 2001 2003 2004 2006 2012

PPIs

Generic name Lansoprazole Omeprazole
Brand name Prevacid Prilosec
Year brand available 1995 1989
Year generic available 2009 2002

Statins

Generic name Pravastatin Simvastatin
Brand name Pravachol Zocor
Year brand available 1991 1992
Year generic available 2006 2006

SSRIs are selective serotonin reuptake inhibitors. The year of drug availability is obtained from the date of FDA approval.

Figure 2 shows how the generic drugs’ market shares evolved in the years of the sample, based on quantities of tablets purchased for each drug in each year. All nine generic drugs show an upward trend. For the five branded drugs that lost patent protection between 2006 and 2012, their generic counterparts’ shares rose quickly from around 20 percent in the first year of availability to around 80 percent in 2012.

Figure 2. Generic drug share evolution, 2006–2012.

Figure 2

Source: MEPS baseline sample

Table 6 presents information on the average out-of-pocket payment (OPP) of one tablet of each drug in its most common strength, under different insurance statuses. As expected, the generic drugs are substantially cheaper for consumers. Generic drugs cost only 32 percent of the price of their brand name counterparts. Medicaid beneficiaries pay the least out-of-pocket for prescription drugs on average, followed by Medicare, private insurance, and no insurance. Additionally, the difference between the brand and generic OPP is much more pronounced in private insurance than Medicaid or Medicare. This is the result of the institutional features of Medicaid and Medicare, which both encourage generic drug uptake through their formularies, rather than OPP incentives.

TABLE 6.

Average out-of-pocket payment (OPP) and total payment for one tablet of selected drugs

Drug name and strength Brand/Generic OPP Total payment OPP, private insurance OPP, Medicaid OPP, Medicare OPP, no insurance
Anti-Depressants

Prozac 20 mg Brand 0.82 2.98 0.27 0.06 0.84 1.94
Fluoxetine 20 mg Generic 0.36 0.90 0.25 0.02 0.09 0.76
Paxil 20 mg Brand 0.80 1.69 0.52 0.09 0.10 1.43
Paroxetine 20 mg Generic 0.26 0.83 0.30 0.03 0.09 0.50
Zoloft 100 mg Brand 1.11 2.30 0.67 0.10 0.32 2.51
Sertraline 100 mg Generic 0.24 0.78 0.24 0.05 0.12 0.52
Celexa 20 mg Brand 0.64 1.66 0.61 0.08 0.20 1.73
Citalopram 20 mg Generic 0.23 0.59 0.25 0.04 0.11 0.36
Lexapro 20 mg Brand 1.30 4.32 1.44 0.04 0.45 3.90
Escitalopram 20 mg Generic 0.40 3.19 0.46 0.08 0.36 0.65

PPIs

Prevacid 30 mg Brand 1.09 5.50 0.84 0.03 0.48 5.74
Lansoprazole 30 mg Generic 0.35 2.27 0.27 0.02 0.21 1.72
Prilosec 20 mg Brand 0.42 1.24 0.32 0.03 0.14 1.63
Omeprazole 20 mg Generic 0.31 1.13 0.23 0.06 0.12 1.11

Statins

Pravachol 40 mg Brand 1.24 3.58 0.51 0.02 0.50 3.43
Pravastatin 40 mg Generic 0.23 0.74 0.19 0.04 0.11 0.44
Zocor 20 mg Brand 1.18 3.59 0.44 0.05 0.29 4.55
Simvastatin 20 mg Generic 0.27 0.91 0.22 0.04 0.14 0.62

All

All brand name drugs 0.95 2.99 0.62 0.06 0.37 2.98
All generic drugs 0.29 1.26 0.27 0.04 0.15 0.74
Average difference between brand and generic 0.66 1.73 0.36 0.01 0.22 2.24

The out-of-pocket payment (OPP) and total payment are calculated for a purchase of one tablet of each drug’s most common strength using MEPS data in the years 2006-2012.

The prices for both generics and brand name drugs moved relatively smoothly across the years of the sample, except for from 2006 to 2007, when all drugs saw reductions in copayments and total payments (see Figure A1, A2, A3, and A4, in the Appendix). The drop can be mostly attributed to the introduction of Medicare Part D in 2006, which reduced pharmaceutical prices by 25 percent (Duggan and Morton 2010).

To select our sample, we begin with the 2,188,198 prescription medicine events in the MEPS sample from 2006-2012. After restricting to the nine drugs of interest, in the years that both the generic and brand name were available, and removing observations with missing or inaccurate information, 141,592 events remain in the analytic sample.

3. ANALYSES – DIFFERENCE-IN-DIFFERENCES

3.1 Methods

We use two methods to assess the effects of state drug substation laws: difference-in-differences, and a discrete choice model. The discrete choice model will be presented in Section 4. The base difference-in-differences specification is as follows:

Brandijt=α1Presumed_Consentjt+α2Mandatoryjt+βxit+α3Yeart+α4Statej+εijt

where the dependent variable is an indicator for if the prescription drug purchase by individual i in state j and year t is a brand name drug. Presumed_Consentjt is an indicator for an active presumed consent policy, and Mandatoryjt is an indicator for an active mandatory substitution law. Consumer characteristics, including age, sex, race, wage quartiles, and insurance status, are in xit. State and year fixed effects are included, and standard errors are clustered at the state level. The specification above does not use the traditional difference-in-difference model design, because the policy changes occur at different times in each state. Accordingly, we are following Bertrand, Duflo, and Mullainathan (2004), Hansen (2007), and Imbens and Wooldrige (2009) to estimate a generalized difference-in-difference model. The difference-in-differences analysis is first run separately on all nine drugs in the three drug categories, then pooled for all nine drugs.

3.2 Results

The difference-in-differences regression results for individual drugs are reported in Table 7, and the pooled results are in Table 8. In Table 7, the coefficient of the presumed consent law variable is negative and significant in six of the nine individual drug regressions. For example, in the Pravachol results, the coefficient of −0.097 implies that the presumed consent law reduces the probability of purchasing brand name Pravachol, rather than generic pravastatin, by about ten percentage points. In comparison, the coefficients for the mandatory substitution law are not significantly different from zero.

TABLE 7.

Effects of state pharmacist regulations on use of specific brand name drugs, compared to their generic equivalent

Antidepressants

Prozac Paxil Zoloft Celexa Lexapro
Presumed consent −0.098** −0.053** 0.066 −0.034** −0.021***
(0.037) (0.026) (0.039) (0.013) (0.007)
Mandatory substitution 0.131 −0.047 0.061 −0.021 0.417
(0.084) (0.044) (0.038) (0.041) (0.264)
Dependent variable mean 0.179 0.190 0.288 0.081 0.392
Observations 11,549 9,273 15,272 12,061 826
R squared 0.12 0.21 0.33 0.14 0.29

PPIs

Prevacid Prilosec
Presumed consent −0.007 −0.044**
(0.058) (0.017)
Mandatory substitution −0.065 −0.053
(0.089) (0.068)
Dependent variable mean 0.622 0.164
Observations 2,959 26,666
R squared 0.56 0.15

Statins

Pravachol Zocor
Presumed consent −0.097** −0.009
(0.041) (0.012)
Mandatory substitution 0.030 −0.031
(0.055) (0.025)
Dependent variable mean 0.135 0.097
Observations 12,673 50,313
R squared 0.37 0.31

Difference-in-differences results from nine different regressions, using event level drug utilization data from MEPS. Dependent variable is an indicator for is the drug in question was a brand name, rather than its generic bioequivalent. All regressions feature state and year fixed effects, as well as controls for patient’s race, wage quartiles, sex, age, and insurance status. Clustered standard errors shown in parentheses.

*

p<0.1,

**

p<0.01,

***

p<0.001

TABLE 8.

Effects of state pharmacist regulations on the use of ten brand name drugs, compared to generic drug equivalents

Baseline Anti-depressants PPIs Statins Explicit to presumed Presumed to explicit
Presumed consent −0.032*** −0.030** −0.034* −0.022*** −0.041*** −0.017*
(0.015) (0.013) (0.018) (0.008) (0.009) (0.009)
Mandatory substitution −0.001 0.038 −0.036 −0.022 −0.001 0.001
(0.025) (0.030) (0.080) (0.019) (0.025) (0.006)
Dependent variable mean 0.158 0.194 0.210 0.105 0.167 0.166
Observations 141,592 48,981 29,625 62,986 114,681 122,598
R squared 0.16 0.14 0.13 0.31 0.16 0.16

Difference-in-differences regression results, using event level drug utilization data for antidepressants, PPIs, and statins from MEPS. Dependent variable is an indicator for if the prescription was for a brand name drug, rather than its generic bioequivalent. All regressions feature state and year fixed effects, as well as controls for patient’s race, sex, age, wage quartile, and insurance status. The 5th column drops states with policies that switched from presumed to explicit, and the 6th column drops states that switched from explicit to presumed. Clustered standard errors shown in parentheses.

*

p<0.1,

**

p<0.01,

***

p<0.001

Table 8 reports the results with drugs pooled in a single regression. The first column shows the baseline results for all nine drugs pooled together. The coefficient of −0.032 implies that the presumed consent law reduces the probability of purchasing a brand name drug by an average of 3.2 percentage points. Consistent with the findings in Table 7, the coefficient on mandatory substitution is not significant. This result is robust to clustered standard errors and block bootstrap procedures suggested by Bertrand et al. (2004). In the second, third, and fourth columns, we report the results restricted the sample of events for antidepressants, PPIs, and statins, respectively. These results suggest that the effect of the presumed consent law is slightly larger for antidepressants, and slightly smaller for statins.

We test if past policy history is important, by examining the symmetry of effects in policy changes between presumed and explicit consent laws. Intuitively, a history of presumed consent laws in a state could allow patients to become comfortable with the use of generics, which would diminish the likelihood that they would deny consent for a generic substitution. Therefore, a switch from presumed to explicit to presumed consent may have a smaller magnitude of effect than the opposite switch. Indeed, the empirical results, reported in columns 5 and 6 of Table 8, support this intuition. Column 5 drops the states that switched from presumed to explicit consent, therefore isolating the identifying variation to states that switched from explicit to presumed consent. The coefficient on presumed consent of 0.041 implies that this switch reduces the probability of purchasing brand name drugs by 4.1 percentage points. The effects of the opposite policy change (presumed to explicit consent) are shown in column 6. These policy changes had a weakly significant effect of a smaller magnitude, suggesting that past familiarity with generic drugs caused consumers to show minimal response to explicit consent laws.

3.3 Robustness checks

We include a number of robustness checks that show consistent effectiveness of the presumed consent policy on increasing generic substitution, and a lack of significant effect from mandatory substitution policies. Notably, these results hold in both the drug specific regressions (Table 7), and in the pooled regressions (Table 8). All regressions include state and year fixed effects, which control for state specific and year specific factors that could affect generic substitution. We also tested the inclusion of state-specific trend variables, which control for the possibility that unobserved differences in the states across time (e.g., macroeconomic trends) could have driven generic substitution behavior, rather than the laws in question. This specification, reported in the first column of Table A1, confirms the baseline results.

As a falsification test, we test the effects of the two laws on over-the-counter (OTC) drugs. Since these drugs are not distributed directly by pharmacists, they are not subject to the laws that regulate pharmacists’ distribution of drugs. Therefore, a consumer’s decision to buy a brand name or generic OTC drug should not be affected by the laws. We use the same difference-in-differences specification described above to examine three OTC drugs: Claritin, Zantac, and Zyrtec.2 The results of these tests, reported in the second column of Table A1, confirm that as expected, neither law has a significant effect on the use of brand name OTC drugs, rather than their generic counterparts.

In order to compare our results with the existing work of Shrank et al. (2010), we analyzed generic substitution of Zocor in a Medicaid only sample, with controls designed to match those in the earlier paper. The results are reported in the third specification of Table A1, and show a weakly significant decline of approximately 3 percentage points in the purchases of brand name Zocor caused by the presumed consent law. These results match the sign and intuition of Shrank et al.’s findings, but the magnitudes should not be compared because our analyses use difference-in-differences regressions of event-level data, and the earlier work used state-level cross-sectional comparisons.

We considered the possibility that the mandatory substitution law could be more effective in states with presumed consent laws. Table A1 column 4 reports results from regressions that include an interaction term for the presence of both laws. The coefficient has a negative magnitude, but is not statistically significant. To account for the possibility that drug diffusion rates could vary across molecule, we included year-molecule fixed effects in our measurement of the aggregate effect of the two policies. These results are presented in specification 5 of Table A1, and show that these diffusion rates do not alter our estimation of the aggregate effect of either law.

Tests of supply-side responses to policy changes

Our identification strategy requires that there are no supply-side responses to changes in the state regulations on generic drugs. For example, if pharmaceutical firms adjusted their advertising strategies in response to the law changes, our results could be driven by these responses, rather than the actual laws. However, it is well documented in the literature that prescription drugs without patent protection are rarely advertised by their manufacturers (Sinkinson and Starc 2015). Since every drug we analyzed has a generic alternative, we expect that pharmaceutical advertising changes should not affect our results.

A similar problem could exist if pharmaceutical firms adjusted their pricing strategies in response to the law changes, which would bias our results. This is a concern because our analyses aim to capture demand-side responses to the law changes, rather than any supply-side reactions. Therefore, we use MEPS data in a similar difference-in-differences strategy as in our base specifications, to assess the effects of the two laws on the total payment to firms for the nine drugs shown in Table 5. The results of are shown in Table A4, in the appendix, and show no evidence of price responses to either law. However, these results should be interpreted with care, because we do not have information on rebates from pharmaceutical firms to insurers, which are known to have a role in prescription drug prices (Herper 2012).

Robustness Checks on the Error Terms

A well-known problem with difference-in-differences estimation is serial correlation of the error term, which can cause severe over-rejection of null hypotheses (Bertrand, Duflo, and Mullainathan 2004). We address this using these authors’ approach, the details of which are in the appendix. The results confirm our base specification, as shown in Table A5.

4. ANALYSES – DISCRETE CHOICE MODEL

4.1 Model

To provide further insight on the mechanisms and explore counterfactuals of the presumed consent law, we build a discrete choice model of prescription drug choice in settings with laws requiring presumed consent, versus explicit consent. For simplicity, we focus on antidepressants. Individuals are considered to have ten pharmaceutical drug alternatives for the treatment of depression; they are the antidepressants shown in Table 6. While the concepts of this model would apply to other classes of drugs, the magnitudes of the estimated relationships might vary for a number of reasons, including differential brand loyalty patterns across drug classes and their targeted conditions. Our analytic sample includes 19,002 events in 50 states. The utility of consumer i, living in market (state) m, from the purchase of product j, is decomposed into observable and unobservable parts, as in Train (2009):

Uimj=V(pimj,xij)+εij

The price of a product (consumer out-of-pocket payment) varies over individuals and markets, and the product price we observe in the data is denoted pimj. Other product attributes do not vary over markets. Product specific constants are included. Their interactions with consumer characteristics are denoted as xij. The unobserved utility is εij.

Our specification for V(.) and εij is given as:

Uimj=α0pimj+βxij+α1BrandjPresumed_Consentim+εij

In reality, a patient’s consumption of prescription drugs is a joint decision determined by both the physician and the patient. While we cannot separately identify the preference parameters of both parties, this does not affect our estimation of the parameter of interest α1. This is because the presumed consent law only takes effect after the physician has written a prescription. Therefore, it only affects the consumer’s utility without being influenced by the physician, making our data sufficient to identify α1.

The key element of the model, α1BrandjPresumedConsentim, is an extra cost item for consumers who would like to buy a brand name drug in a state with a presumed consent law. This is based on the intuition that a policy that mandates generic drug substitution, regardless of patient preferences, can be modeled as a positive infinite cost of brand name drugs. In this case, a consumer would always choose a generic drug. Similarly, a policy with no pharmacist intervention can be modeled as having zero additional cost to purchase brand name drugs. The goal of the model is to identify the difference in costs between the presumed and explicit consent policies, both of which lie between the extremes presented above.

In our model, the price variable, pimj, is endogenous, because it is not independent of εij (Villas-Boas and Winer 1999, Petrin and Train 2010). We address this problem with the control function approach, which derives a proxy variable that conditions on the portion of pimj that depends on εij. Then, the remaining variation in the endogenous variable will be independent of the error term, and standard estimation techniques will be consistent. The endogenous price pimj can be written as a function of all exogenous variables entering utility of any other choices, denoted xmj; the variables zmj, that do not enter utility directly but that do impact pimj; and unobserved terms μmj:

pimj=W(xmj,zmj,μmj)

The approach maintains that εimj and μmj are independent of xmj and zmj, but not independent of each other. This equation illustrates the source of dependence between pimj and εimj, as μmj impacts pimj, but is not independent of εimj. The key to the control function is that, under the maintained assumptions, conditional on μmj, εimj is independent of pimj. Decomposing εimj into the part that can be explained by a general function of μmj and the residual yields:

εimj=CF(μmj;λ)+εimj

where CF(μmj;λ) denotes the control function with parameters λ. As in Train (2009), we specify the control function as linear in μmj, and the utility is given as

Uimj=V(pimj,xij)+λμmj+εimj

With this specification, the probability that consumer i chooses product j is equal to

Pij=I(Uij>Uiljl)f(βi,εimj)dβidεimj

In order to complete the specification, we assume that β is distributed normally, and that ε is distributed logistically. We allow consumers to have heterogeneous preferences in price and brand loyalty. The log-likelihood function is:

LL(β,α)=i=1Ijyijln(Pij)

The specification is easily generalized to allow for repeated choices by each sampled decision maker (Train 2009). In the estimation section below, we show results with and without considering the panel design of the data.

4.2 Consumer Choice Model Estimation and Results

The model is estimated in two steps. First, the endogenous variable, out-of-pocket payment (OPP), is regressed on observed choice characteristics and the instruments. Second, the choice model is estimated with the predicted residuals from the first step entering as an extra variable.

As an instrument for OPP, we use the number of firms producing the molecule in each market. This measure of competition intensity is strongly correlated with market price (and OPP) and therefore constitutes a strong instrument. To satisfy the exclusion restriction, the number of firms should not be correlated with drug purchase decisions, except through its effect on OPP. While this assumption may not be valid in a multi-class analysis, we believe that is accurate within the SSRIs, where selection between molecules is primarily determined by formularies. Our instrument, the number of firms producing the drug in the market, has a negative and highly significant association with OPP, as expected. As a robustness check, we tested a second instrument, the average OPP of the product in other markets, as suggested by Petrin and Train (2010). This instrument yielded similar results. We also used this second instrument to perform an over-identification test on the first instrument, which confirmed the validity of our main instrument.

The multinomial logit model requires OPP information for all possible product choices of consumers. However, in the data, we only observe the OPP of their consumption choice. Therefore, we impute the OPP for all the products that they did not purchase, using the average OPP for a month’s supply among consumers in the same state, year, and insurance status. This is a similar procedure to that used by Dunn (2012). Even for the product that was actually purchased, we use the imputed OPP, not the original OPP. We do not differentiate between first purchase and refill, because the presumed consent law is applied identically in both situations. The model is estimated by simulated method of likelihood (Train 2009).

The consumer choice model estimation results are presented in Table 9. Column 1, which does not instrument for OPP, shows a positive coefficient for OPP, which suggests an unreasonable upward sloping demand curve. This reflects the endogeneity of OPP, as explained in the preceding section. In column 2, we instrument for OPP with the control function approach, allow for repeated choices by the same decision maker, and allow consumers to have heterogeneous preferences across OPP, brand loyalty, and brand specific constants. These changes improve the model fit, with the log-likelihood increasing from −35,895 to −19,685. After instrumenting, the OPP coefficient changes to a more reasonable estimate, −0.0461. The coefficient for brand is 0.4498, confirming the brand premium found in other papers. These results also suggest that older and male customers are less likely to buy brand name drugs. The significance of the alternative specific constants suggests that consumers have different preferences across antidepressants, as expected. The coefficient for the interaction between brand name drug and presumed consent is −0.1381. The ratio of this interaction coefficient to the OPP coefficient indicates that the effect of the presumed consent law on brand name antidepressants is equivalent to a $3.00 increase in their OPP.

TABLE 9.

Mixed logit estimation results for antidepressant choice, with control function approach to instrument out-of-pocket payment (OPP)

Independent variable Without control function With control function
Brand * presumed consent −0.1807*** −0.1381***
(0.0436) (0.0483)
Years available 0.0488*** 0.2750***
(0.0037) (0.0118)
Brand * years available −0.1628*** −0.2425***
(0.0041) (0.0083)
Brand * age −0.0078*** −0.0099***
(0.0009) (0.0009)
Brand * male −0.1435*** −0.2430***
(0.0350) (0.0387)
Brand * white 0.0243 0.0249
(0.0762) (0.0847)
Brand * black −0.1804 −0.2260
(0.0916) (0.1013)
Average OPP 0.0016*** −0.0461***
(0.0003) (0.0032)
Brand name 1.2508*** 0.4498***
(0.0993) (0.1481)
Prozac −31.0600***
(7.0400)
Paxil −6.7820***
(1.4491)
Zoloft −2.9010***
(0.4450)
Celexa −1.9245***
(0.0751)
1st stage coefficient −1.5500***
(0.0468)
Observations 19,002 19,002
Log-likelihood −35895 −19685

Results of mixed logit regressions for choice of five antidepressants shown in Table 5. In column 2, OPP is instrumented with the number of firms producing each drug in that market. Column 2 allows repeated purchases by consumers, and heterogeneous preference across drugs. Standard errors are clustered the state level. All specifications include controls for the standard deviation of average OPP, and brand name. Column 2 also includes variables the standard deviations of the molecule variables.

*

p<0.1,

**

p<0.05,

***

p<0.01

Since the model above is non-linear, we cannot directly interpret the impact of the presumed consent law based on the sign and magnitude of the coefficients reported above. To ease interpretation, we calculate the average marginal effects on antidepressant choice of all states switching from an explicit to presumed patient consent law. The results are presented in Table 10. We see that switching to presumed consent reduces the average probability of purchasing the brand name version of a drug by approximately six to eleven percent.

TABLE 10.

Average marginal effect of change in consent law

Drug type Predicted probability of purchase under explicit consent Predicted probability of purchase under presumed consent Percent change from explicit to presumed consent
Prozac 0.0207 0.0233 −12.56%
Fluoxetine 0.1846 0.1818 1.52%
Paxil 0.026 0.0286 −10.00%
Paroxetine 0.1215 0.1182 2.72%
Zoloft 0.0863 0.093 −7.76%
Sertraline 0.1769 0.1696 4.13%
Celexa 0.0245 0.026 −6.12%
Citalopram 0.1878 0.1774 5.54%
Lexapro 0.1746 0.1863 −6.70%
Escitalopram 0.0794 0.0772 2.77%

The predicted probabilities of purchasing drugs are calculated based on the mixed logit model specified in column 2 of Table 10.

It is critical that the estimated choice model predicts reasonable product substitution patterns. Our model predicts that the price elasticity ranges from −0.005 to −0.09, which is smaller than estimates found in recent literature (Simonsen, Skipper, and Skipper 2016). The differences most likely stem from our model specification, which calculates the price elasticity conditional on purchase. Adding an outside option of not purchasing would result in higher estimates of the price elasticities. Also, our model exhibits significant within molecule substitution. When the OPP of a brand name drug increases by one percent, the majority of the consumers who switch choose to stay with the same molecule.

5. DISCUSSION

5.1 Interpretation of the Difference-in-Differences Results

The results from both difference-in-differences and the discrete choice model analyses suggest that the presumed consent law increases the use of generic drugs, compared to explicit consent laws. There was no evidence, however, of an effect from the mandatory substitution laws. This seems counterintuitive, because we expect a policy that mandates generic substitution to increase the use of generics.

The differential effectiveness of the two laws is likely explained by the nature of pharmacist revenues and costs, which create larger profit margin on generic drugs (Boehm et al. 2013, CBO 1998). Indeed, gross profit dollars are approximately 50 percent higher for generic drugs than for brand name drugs (Trefis Team 2013). As a result of market imperfections, pharmacists have advantages in both revenue and costs when dispensing generic drugs, compared to brand name drugs. This explains the lack of observed effects of the mandatory substitution law in our results; pharmacists have a strong incentive to substitute generic for brand name drugs, regardless of whether the state has a mandatory or permissive substitution law. The presence of a presumed consent law, on the other hand, alters the default choices given to consumers, rather than pharmacists, and therefore its effects would not be influenced by pharmacist profit incentives. For a full description of the market imperfections that affect both pharmacist generic drug revenue and decrease costs, please see the appendix.

Furthermore, the effectiveness of the presumed consent law is logical, given evidence that documents the difficulty of changing consumer’s preferences for branded products (Ling, Berndt, and Kyle 2002, Beshears et al. 2013, Carrera and Villas-Boas 2013). When explicit patient consent is required, the patient is given a clear chance to persist with their preference, rather than substitute, as the pharmacist and payer of the drug costs would have wanted them to do.

Our results showed different effects of the presumed consent law across drugs. Antidepressants appear to have been more affected by the law than statins. One reason for this could be that statins have well-known side effects on hepatic and skeletal muscle toxicity, which caused consumers and physicians to exert more brand loyalty than for other types of drugs (Chong, Seeger, and Franklin 2001). The same loyalty distortion could also be caused by direct-to-consumer advertising or detailing for brand name statins. These same perceptions from consumers and physicians about relative generic quality could also be part of the reason why effects varied across molecules. Another possibility is that other external factors, not captured in our model, increased the popularity of these brands in concordance with the policy changes.

To further examine differences in effectiveness across consumer type, we ran the difference-in-differences regressions on several restricted samples. In one test, we compared the effects of the laws in events where users had previous generic use, to the effects in the events where users had previous branded drug use. The results are reported in the first and second specification of Table A2, and show that in brand experience events, the presumed consent law decreased the probability of purchasing a branded drug by approximately 15 percentage point, compared to a 1 percentage point decrease in generic experience events. This fits with the intuition that those already comfortable with generics are less susceptible to the effects of the presumed consent law. We also split the sample by insurance status, and reported the results in specifications 6-9 of Table A1. We see that the presumed consent law has larger average effects for the privately insured and Medicare, although the effects for Medicare were not statistically significant. The presumed consent law had insignificant effects for Medicaid, and nearly a zero effect for the uninsured. The lack of effect for the uninsured may possibly reflect that this group would rarely have ever bought brand name drugs to begin with, leaving little margin for effectiveness of the law.

Finally, we tested if the effects of the laws were symmetric. The directionality of the presumed consent law was explained at the end of section 3.2, and those results were presented in Table 8. The symmetry of the mandatory substitution law was tested with similar methodology, and the results are presented in specifications 3 and 4 of Table A3. Regardless of the direction of these policy changes, the mandatory substitution has an insignificant effect on generic substitution. Additionally, we tested directionality of the policy changes in the experience-defined subsamples that are explained in the previous paragraph, and the results fit with the previously discussed intuition (Table A3, specifications 5-12).

5.2 Mechanisms of the Presumed Consent Law

In the consumer choice model above, the presumed consent law is modeled as an extra cost to buy brand name drugs. This impact, captured parsimoniously, could be occurring through several behavioral channels. The first possible channel stems from consumer’s inattention. Under the presumed consent law, substitution is only noted on the label of the prescribed drugs, making it possible that the consumers do not notice the substitution. It has been well documented that limited attention affects consumer decisions under various scenarios, including the timing of earnings announcements affecting investment decisions, and effects of tax-inclusive prices on alcohol purchases (DellaVigna and Pollet 2009, Chetty, Looney, and Kroft 2009).

Another possible source of the presumed consent law’s impact is dynamic preference inconsistency. For instance, a consumer might notice the switch, and decide to go to the pharmacist the next day to ask for a brand, but never follow through with these intentions. Finally, it is possible that the cost parameter is capturing a switching cost, which is the effort of asking the pharmacists to switch back to brand name drugs. Our model does not try to differentiate among these possible behavioral channels. Rather, the extra cost parameter in the choice model is meant to capture the aggregate impact of these channels.

5.3 Limitations

In order for our analyses to be interpreted as causal, the changes in the drug substitution laws between 2006 and 2012 must have been exogenous. But, as Besley and Case (2000) pointed out, state policy making could be endogenous, perhaps as a response to economic and political conditions within a state. In order to evaluate the validity of our causal conclusions, we consider the reasoning behind the policy changes that constitute our identifying variation.

Information on the motivations for the specific state policies used in this paper is scarce, but another type of drug substitution, between biologics and biosimilars, has received substantial media attention.3 The most common motivation for law changes in this area is political lobbying by interested parties, including pharmaceutical firms attempting to limit opportunities for substitution (Pollack 2013). In addition to brand name manufacturers, other parties can be expected to have a strong lobbying interest, including generic manufacturers, insurance companies, managed care organizations, and chain pharmacies.

Given the strong influence of lobbyists in the creation of related laws for biosimilar substitution, it is reasonable that political lobbying would also exert influence on the policy changes for generic substitution that are featured in this paper. The causal conclusions of this paper could be jeopardized if lobbyists somehow influenced generic substitution through a channel other than the two laws assessed in our paper. This could potentially occur via contemporaneous policy changes in regulations on physicians’ power to forbid substitution, or in state formulary regulations. The Survey of Pharmacy Laws reveals that three states changed the regulations on physicians’ power to forbid substitution in the years 2006-2012, but these changes were quite minor.4 Additionally, these physician requests only occur in a small portion of prescriptions (Shrank et al. 2011). Therefore, we believe that these changes did not bias our results. The other concern is if state formulary regulations changed during the years of the study. The formulary definitions changed in Delaware and Missouri during our sample, but neither affected any of the nine molecules in the study, and thus do not confound our analyses.

Another concern is the possibility that insurance companies either influenced or reacted to the policy changes, in which case our results could be driven by consumer responses to insurance changes, rather than the actual policy changes. We deal with this possibility by controlling for insurance status in all specifications, and controlling for drug costs in the mixed logit regressions. Additionally, we examined the trends of Medicare payments, Medicaid payments, and out-of-pocket costs around the time of the policy changes in the three states that switched between presumed and explicit consent (Alabama, Illinois, and Michigan). We found that the insurers in these states behaved similar to the rest of the nation, suggesting that the insurers did not influence or react to the policy changes in those states. Other limitations of our study include the relatively short period of our panel (2006-2012), and the limited number of policy changes that occurred during this period.

6. CONCLUSION

Prescription drugs are a large and growing portion of health expenditures. Increasing the use of generic drugs, rather than bioequivalent brand name drugs, is a promising option for controlling spending growth in this sector of health care. This study assesses the effectiveness of two different state policies that regulate pharmacists’ substitution of generic drugs for bioequivalent brand name drugs. Results from difference-in-difference regressions show that when pharmacists do not need to acquire explicit consent from patient for substitution, they are 3.2 percentage points more likely to dispense a generic drug. In a back of the envelope calculation, we estimate that if the 39 remaining explicit consent states switched to presumed consent, total prescription drug spending in those states would be reduced from $297 billion to $246 billion (see appendix for details). Another type of policy, which mandates generic substitution by pharmacists (unless overruled by the patient), was found to have an insignificant effect. This is most likely because pharmacists have a profit incentive to substitute generics, regardless of that policy. The presumed consent law, on the other hand, affects consumers’ observed choice set, and is therefore unrelated to pharmacist incentives. A discrete choice model suggests that the presumed consent law has a similar effect on consumption of brand name drugs as a three dollar increase in the price of these drugs. Our findings have important policy implications, because they inform efforts to increase the use of generic drugs, which are much less expensive than their brand name equivalents.

Acknowledgments

Funding sources:

Heller Family Fellowship, WYNG Trust Fellowship

Healthier Societies Initiative at the Institute for Health and Social Policy (IHSP), McGill University; CIHR Interdisciplinary Capacity Enhanced Team Grant # HOA-80072l; CIHR Operating Grant MOP 93546; M&P Vineberg Fellowship in Economics; McCall MacBain Fellowship; Russell Davidson SSHRC Award; McGill University Principal’s Graduate Fellowship; McGill University Provost’s Graduate Fellowship; McGill University Economics Department; Leonard D. Schaeffer Center for Health Policy and Economics, University of Southern California; NIA P01AG033559; NIH R01HL126804; NIH R01HL130642. The content is solely the responsibility of the author and does not necessarily represent the official views of the National Institutes of Health. The research in this paper was conducted at the CFACT Data Center, and the support of AHRQ is acknowledged. The results and conclusions in this paper are those of the author and do not indicate concurrence by AHRQ or the Department of Health and Human Services.

APPENDIX

Examples of the mandatory and permissive substitution laws

An example of a mandatory substitution law is the legislation in Florida: “A pharmacist who receives a prescription for a brand name drug shall, unless requested otherwise by the purchaser, substitute a less expensive, generically equivalent drug product,” (Florida Legislature, 2016). An example of a permissive substitution law is the Illinois legislation: “A brand name or non-brand name drug product of the same generic name may be dispensed by the pharmacist, provided that the selected drug has a unit price less than the drug product specified in the prescription,” (Illinois Legislature, 2016).

Examples of the explicit and presumed consent laws

An example of an explicit consent law is the Pennsylvania regulation: “Any pharmacist who substitutes any drug shall notify the person presenting the prescription of such substitution together with the amount of the retail price difference between the brand name and the drug substituted for it and shall inform the person presenting the prescription that they may refuse the substitution,” (Pennsylvania Legislature, 2016). An example of a presumed consent law, from Massachusetts, merely requires notification of the substitution on the label: “The pharmacist shall indicate on the label in the following manner the fact of the interchange: ‘Interchange: (name of exact drug product dispensed’,” (Massachusetts Legislature, 2016).

Bertrand, Duflo, and Mullainathan’s procedure for dealing serial correlation of the error term

A well-known problem with difference-in-differences estimation is serial correlation of the error term, which can cause severe over-rejection of null hypotheses (Bertrand, Duflo, and Mullainathan 2004). One solution to this problem is to use block bootstrap, aggregate the time periods, or use unrestricted variance-covariance matrices to overcome the serial correlation problem. Since the policy changes are staggered, however, we cannot simply aggregate the time periods and run a two period difference-in-differences regression. Instead, we follow Bertrand, Duflo, and Mullainathan’s (2004) approach. First, we regress the dependent variable on state fixed effects, year dummies, and any relevant covariates. Then, we divide the residuals of the treatment group states into two groups: residuals from years before the laws were changed, and residuals from years after the law changes. The estimate of the laws’ effect and its standard error can then be obtained from an OLS regression in this two-period panel. This procedure is comparable to the simple aggregation of time periods for laws that are passed for the entire treatment group at the same time. We found similar effects and the regression results are presented in Table A5 in the appendix.

Description of pharmacist revenues and costs for generic drugs

Market imperfections affect both pharmacy costs and revenue, which leads to greater pharmacy profits when dispensing generics (Boehm et al. 2013, CBO 1998). Pharmacies are almost always paid by third party insurers for prescription drugs. The insurance payments to pharmacies (i.e. pharmacy revenue) are based on a benchmark price called the average wholesale price (AWP). The AWP is reported by generic producers themselves, and until recently has been subject to essentially no independent verification. As a result, generic manufacturers have an incentive to compete for market share by reporting AWPs that exceed actual average wholesale prices. This “spread” drives up pharmacy revenue, increasing their profits, and makes pharmacies more likely to stock the products of that manufacturer. Indeed, gross profit dollars are approximately 50 percent higher for generic drugs than for brand name drugs (Trefis Team 2013). Accordingly, pharmacists respond to the incentives inherent in AWP-based reimbursement by opting to dispense these drugs whenever possible (Alpert, Duggan, and Hellerstein 2013). In addition to the inflated revenues of generic dispensing described above, pharmacists also experience a cost advantage when purchasing generic drugs rather than brand name. This is because pharmacists have greater bargaining power in price negotiations with generic manufacturers, who often have several competitors. Brand name manufacturers, enjoying their patent protected monopoly, exploit their own bargaining power to drive down the pharmacist profit margins on brand name drugs.

Estimation of savings that would occur with nationwide adoption of presumed consent policies in the United States

In 2016, $297 billion was spent on prescription drugs in the 39 explicit consent states (Kaiser Family Foundation, 2017). Of this total amount, 15% ($45 billion) was spent on generics (for 84.6% of fills), and 85% ($252 billion) was spent on branded drugs (for 15.4% of fills) (Quintiles IMS Institute, 2017). If these states switched to presumed consent, it would increase their generic use rate by 3.2 percentage points, from 84.6% to 87.8%. The associated reduction in spending, assuming no change in aggregate drug consumption in those states, would result in a net reduction in prescription drug spending of approximately $51 billion.

Figure A1. Average out-of-pocket payment for brand name drugs.

Figure A1

Source: MEPS baseline sample

Figure A2. Average out-of-pocket payment for generic drugs.

Figure A2

Source: MEPS baseline sample

Figure A3. Average total payment for brand name drugs.

Figure A3

Source: MEPS baseline sample

Figure A4. Average total payment for generic drugs.

Figure A4

Source: MEPS baseline sample

TABLE A1.

Robustness checks with additional specifications and insurance status restrictions

1 2 3 4 5

State specific trends OTC drugs Zocor in Medicaid Law interactions Year-molecule fixed effects
Presumed consent −0.033*** 0.063 −0.027* −0.032*** −0.029***
(0.011) (0.050) (0.014) (0.012) (0.007)
Mandatory substitution −0.016 0.094 0.002 0.003
(0.031) (0.094) (0.029) (0.023)
Presumed consent * −0.021 −0.008
Mandatory substitution (0.015) (0.052)
Dependent variable mean 0.158 0.257 0.080 0.158 0.158
Observations 141,592 5,630 3,556 141,592 141,592
R squared 0.17 0.40 0.53 0.16 0.27

6 7 8 9

Medicare Medicaid Private insurance Uninsured

Presumed consent −0.065 0.046 −0.037*** −0.020
(0.046) (0.039) (0.009) (0.018)
Mandatory substitution 0.023 0.063 −0.018 −0.041
(0.043) (0.039) (0.027) (0.039)
Dependent variable mean 0.129 0.197 0.199 0.118
Observations 41,510 13,498 36,736 36,393
R squared 0.17 0.17 0.14 0.28

Difference-in-differences regression results, using event level drug utilization data from MEPS. Dependent variable is an indicator for if the prescription was for a brand name drug, rather than its generic bioequivalent. All regressions feature state and year fixed effects, as well as controls for patient’s race, sex, age, wage quartiles, and insurance status, except column 3, which includes only year fixed effects. Column 3 is designed to replicate Shrank et al (2010). Column 1 includes state specific trends. Column 5 also includes year-molecule fixed effects. Clustered standard errors shown in parentheses.

*

p<0.1,

**

p<0.01,

***

p<0.001

TABLE A2.

Sample restrictions based on drug use experience, with additional controls

1 2

Generic experience Brand experience
Presumed consent −0.009** −0.152***
(0.004) (0.033)
Mandatory substitution 0.018 0.071
(0.011) (0.054)
Dependent variable mean 0.050 0.720
Observations 108,085 28,672
R squared 0.05 0.07

3 4

Generic experience Brand experience

Presumed consent −0.011** −0.168***
(0.005) (0.025)
Mandatory substitution 0.010 0.070
(0.013) (0.052)
Presumed consent * Mandatory substitution 0.041 0.004
(0.025) (0.076)
Dependent variable mean 0.050 0.720
Observations 108,085 28,672
R squared 0.05 0.07

5 6

Generic experience Brand experience

Presumed consent −0.008** −0.154***
(0.004) (0.047)
Mandatory substitution 0.016 0.066
(0.011) (0.043)
Dependent variable mean 0.050 0.720
Year-molecule fixed effects X X
Observations 108,085 28,672
R squared 0.14 0.13

Difference-in-differences regression results, using event level drug utilization data from MEPS. Dependent variable is an indicator for if the prescription was for a brand name drug, rather than its generic bioequivalent. All regressions feature state and year fixed effects, as well as controls for patient’s race, sex, age, wage quartiles, and insurance status. Experience restrictions keep only individuals with the type of drug use experience noted in the column heading. Clustered standard errors shown in parentheses.

*

p<0.1,

**

p<0.01,

***

p<0.001

TABLE A3.

Sample restrictions based on direction of law changes, with variation for drug use experience

1 2 3 4

Policy change Explicit to presumed Presumed to explicit Permissive to mandatory Mandatory to permissive
Presumed consent −0.041*** −0.017* −0.031*** −0.031***
(0.009) (0.009) (0.008) (0.008)
Mandatory substitution −0.001 0.001 0.012 −0.025
(0.025) (0.006) (0.040) (0.043)
Dependent variable mean 0.167 0.166 0.165 0.166
Observations 114,681 122,598 101,393 104,502
R squared 0.16 0.16 0.16 0.16

5 6 7 8

Policy change Explicit to presumed Presumed to explicit Permissive to mandatory Mandatory to permissive

Experience restriction Generic Generic Generic Generic

Presumed consent −0.014*** −0.003 −0.009*** −0.009***
(0.008) (0.004) (0.007) (0.007)
Mandatory substitution 0.017 0.017 0.034 0.048
(0.011) (0.012) (0.025) (0.033)
Dependent variable mean 0.053 0.053 0.053 0.054
Observations 106,535 99,607 88,119 90,875
R squared 0.05 0.05 0.05 0.05

9 10 11 12

Policy change Explicit to presumed Presumed to explicit Permissive to mandatory Mandatory to permissive

Experience restriction Brand Brand Brand Brand

Presumed consent −0.122*** −0.142*** −0.153*** −0.155***
(0.059) (0.023) (0.059) (0.058)
Mandatory substitution 0.072 0.067 −0.029 0.070
(0.055) (0.044) (0.041) (0.058)
Dependent variable mean 0.718 0.715 0.719 0.718
Observations 28,221 26,538 23,247 23,998
R squared 0.07 0.08 0.07 0.07

Difference-in-differences regression results, using event level drug utilization data from MEPS. Dependent variable is an indicator for if the prescription was for a brand name drug, rather than its generic bioequivalent. All regressions feature state and year fixed effects, as well as controls for patient’s race, sex, age, wage quartiles, and insurance status. Policy change variations drop states with switches that occurred in the opposite direction. Experience restrictions keep only individuals with the type of drug use experience noted in the column heading. Clustered standard errors shown in parentheses.

*

p<0.1,

**

p<0.01,

***

p<0.001

TABLE A4.

Pharmaceutical firms’ pricing responses to state generic substitution laws

Total payment per tablet
Mandatory substitution −0.027
(0.056)
Presumed consent −0.053
(0.040)
Brand name 1.164***
(0.055)
Brand name * presumed consent 0.181
(0.315)
Brand name * mandatory substitution 0.088
(0.245)
Dependent variable mean 1.299
Observations 141,592
R squared 0.19

Difference-in-differences regression results, using event level drug utilization data for antidepressants, PPIs, and statins from MEPS. Dependent variables are the copayment and total payment for one month’s supply of each drug. Controls are state and year fixed effects, as well as patient’s race, sex, age, wage quartile, and insurance status. Clustered standard errors shown in parentheses.

*

p<0.1,

**

p<0.01,

***

p<0.001

TABLE A5.

Robustness check on the error term

Mandatory substitution Presumed consent
Post 0.0055 −0.0433***
(0.0171) (0.0102)
Observations 3687 14915

First, we regress the dependent variable on state fixed effects, year dummies, and any relevant covariates. Then, we divide the residuals of the treatment group states into two groups: residuals from years before the laws were changed, and residuals from years after the law changes. The estimate of the laws’ effect and its standard error can then be obtained from an OLS regression in this two-period panel. Clustered standard errors shown in parentheses.

*

p<0.1,

**

p<0.01,

***

p<0.001

Footnotes

Conflicts of interest: none

1

A multi-source drug is defined as having at least one other drug rated as therapeutically equivalent under the Food and Drug Administration’s most recent publication of “Approved Drug Products with Therapeutic Equivalence Evaluations.”

2

Claritin, Zantac, and Zyrtec are OTC drugs that treat allergies, heartburn, and allergies, respectively. We considered over 50 types of OTC drugs in ten drug categories, but only the three discussed above have a meaningful number of observations in the MEPS data. To ensure that these drugs are indeed purchased without a prescription, we restrict the sample to purchases for the standard OTC dosage, and for which the patient paid 100 percent of the cost of the drug.

3

Most biologic products are more complex in structure and have larger molecules or mixtures of molecules than conventional drugs, which are sometimes referred to as small molecule drugs. Conventional drugs are made of pure chemical substances, and their structures can be identified. Most biologics, however, are complex mixtures that are more difficult to identify or characterize. Biosimilars are highly similar to the reference product that they are compared to, but have allowable differences because they are made from living organisms (FDA – Information for Consumers (Biosimilars) - http://www.fda.gov/Drugs/DevelopmentApprovalProcess/HowDrugsareDevelopedandApproved/ApprovalApplications/TherapeuticBiologicApplications/Biosimilars/ucm241718.htm

4

Illinois changed from “Prescriber must indicate: Dispense as written in the designated box,” to “Prescriber must indicate may not substitute in the designated box.” Oregon changed from requiring the physician to write “Brand necessary,” to “No substitution” or “N.S.” Montana changed the requirement from writing “Brand necessary” to “Brand medically necessary.”

Contributor Information

Yan Song, Huangpu Avenue 601, Guangzhou China.

Douglas Barthold, Research Assistant Professor, Comparative Health Outcomes, Policy, and Economics (CHOICE) Institute, Department of Pharmacy, University of Washington, 1959 Pacific St NE, Box 357630, Seattle, WA 98195, 781-264-3267

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