Abstract
The Community Action and Public Health study explored how Ontario public health practitioners interpret and implement guidance in community action. In-depth interviews were conducted with 107 public health professionals and community members in 6 Ontario health units. This report briefly describes the study methods and presents results pertaining to the measurement of success based on interviews with 67 public health professionals.
Data substantiate the view that evaluation methodologies employing quantitative measures of epidemiological outcomes inadequately capture “success” in community action, possibly attributable to an unproductive dichotomization of “process” and “outcome”. Results suggest two kinds of “success”: a) changes related to stated goals and targets; and b) more iterative and process-oriented changes, including necessary but often undocumented shifts in relationships, structures, social conditions and processes. In order to legitimize and validate results that might otherwise pass unrecognized, we suggest a methodology that records project “milestones” as successes in their own right.
Résumé
Dans notre étude sur les initiatives communautaires et la santé publique, nous avons cherché à savoir comment les praticiens de la santé publique de l’Ontario interprètent et appliquent les orientations en matière d’initiatives communautaires. Nous avons mené des entrevues approfondies auprès de 107 professionnels de la santé publique et membres de communautés relevant de six services de santé de l’Ontario. Le rapport décrit brièvement la méthode de l’étude et en présente les résultats qui ont trait aux mesures de réussite, tirés d’entrevues auprès de 67 professionnels de la santé publique.
Les résultats confirment que les méthodes d’évaluation fondées sur la mesure quantitative des résultats épidémiologiques sont insuffisantes lorsqu’il s’agit d’évaluer la « réussite » d’une initiative communautaire, peut-être parce qu’elles opèrent une dichotomie stérile entre le « processus » et le « résultat ». Il semble y avoir deux genres de réussite: a) les changements obtenus par rapport aux buts fixés et aux cibles visées; et b) les changements itératifs, davantage axés sur le processus, notamment les changements nécessaires, mais souvent mal documentés, dans les rapports humains, les structures et les conditions sociales. Pour confirmer et valider des résultats qui autrement passeraient inaperçus, nous suggérons d’employer une méthode qui considère les « jalons » d’un projet comme des réussites à part entière.
Footnotes
This research was funded by the National Health Research Development Program of Health Canada. It was also supported by the North York Community Health Promotion Research Unit, funded by the Health Systems Linked Research Grants program of the Ontario Ministry of Health, the North York Public Health Department, and the University of Toronto. The supporting organizations are not responsible for the content or opinions expressed in this article
Contributor Information
Marie A. Boutilier, Phone: 416-971-2348, FAX: 416-978-2087, Email: marie.boutilier@utoronto.ca.
Blake D. Poland, Phone: 416-978-7542, FAX: 416-978-2087, Email: blake.poland@utoronto.ca.
References
- 1.Badgley RF, Boutilier M, Poland B, et al. Community Action and Public Health. 1998. [Google Scholar]
- 2.Green L, Kreuter MW. Are community organization and health promotion one process or two? Am J Health Prom. 1993;7:221–24. doi: 10.4278/0890-1171-7.3.221. [DOI] [Google Scholar]
- 3.Lyon L. The Community in Urban Society. Toronto: Lexington Books; 1989. [Google Scholar]
- 4.Hawe P. Capturing the meaning of ‘community’ in community intervention evaluation: Some contributions from community psychology. Health Prom Int. 1994;9(3):199–210. doi: 10.1093/heapro/9.3.199. [DOI] [Google Scholar]
- 5.Hawe P, Noort M, King L, Jordens C. Multiplying health gains: The critical role of capacity-building within health promotion programs. Health Policy. 1997;39:29–42. doi: 10.1016/S0168-8510(96)00847-0. [DOI] [PubMed] [Google Scholar]
- 6.Israel BA, Checkoway B, Schulz A, Zimmerman M. Health education and community empowerment: Conceptualizing and measuring perceptions of individual, organizational and community control. Health Educ Q. 1994;21(2):149–70. doi: 10.1177/109019819402100203. [DOI] [PubMed] [Google Scholar]
- 7.Dixon J. Community stories and indicators for evaluating community development. Community Development J. 1995;30(4):327–36. doi: 10.1093/cdj/30.4.327. [DOI] [Google Scholar]
- 8.Dixon J, Sindall C. Applying logics of change to the evaluation of community development in health promotion. Health Prom Int. 1994;9(4):297–309. doi: 10.1093/heapro/9.4.297. [DOI] [Google Scholar]
- 9.Baum F. Measuring effectiveness in communitybased health promotion. In: Davies JK, Macdonald G, editors. Quality, Evidence and Effectiveness in Health Promotion: Striving for Certainties. New York, NY: Routledge; 1998. pp. 68–90. [Google Scholar]
- 10.Boutilier M. The Effectiveness of Community Action in Health Promotion: A Research Perspective. Toronto, ON: Centre for Health Promotion, University of Toronto; 1996. [Google Scholar]
- 11.Chesler MA. Participatory action research with self-help groups: An alternative paradigm for inquiry and action. Am J Commun Psychol. 1991;19(5):757–68. doi: 10.1007/BF00938043. [DOI] [PubMed] [Google Scholar]
- 12.Combe CM. Using empowerment evaluation in community organizing and community-based health initiatives. In: Minkler M, editor. Community Organizing and Community Building for Health. New York, NY: Routledge; 1997. pp. 291–307. [Google Scholar]
- 13.Poland B. Knowledge development and evaluation in, of, and for healthy community initiatives. Part I: Guiding principles. Health Prom Int. 1996;11(3):237–47. doi: 10.1093/heapro/11.3.237. [DOI] [Google Scholar]
- 14.Action Statement on Health Promotion in Canada. Canadian Public Health Association. 1996. [PubMed] [Google Scholar]
- 15.World Health Organization. Health Promotion: Discussion Document on the Concept and Principles. Copenhagen: World Health Organization, Regional Office for Europe; 1984. [Google Scholar]
- 16.Boothroyd P, Eberle M. CHS Research Bulletin. Vancouver: UBC Centre for Human Settlements; 1990. Healthy communities: What they are and how they’re made. [Google Scholar]
- 17.Mondros JB, Wilson SM. Evaluating outcomes: Victory and defeat. In: Mondros JB, Wilson SM, editors. Organizing for Power and Empowerment. New York: Columbia University Press; 1994. [Google Scholar]
- 18.Association of Ontario Health Centres. Specifications Manual for the Community Health Centre Program Evaluation System. Toronto: AOHC; 1999. [Google Scholar]
- 19.Rajkumar E. Outcomes of community development in a community health centre setting: Towards an acceptable evaluation approach [field inquiry report] Toronto: University of Toronto; 1997. [Google Scholar]
- 20.Hayes MV, Willms SM. Healthy community indicators: The perils of the search and the paucity of the find. Health Prom Int. 1990;9(3):199–210. [Google Scholar]
- 21.Nutbeam D. Evaluating health promotion - progress, problems and solutions. Health Prom Int. 1998;13(1):27–44. doi: 10.1093/heapro/13.1.27. [DOI] [Google Scholar]
- 22.The Social Planning Council of Winnipeg. An Integrated Community Approach to Health Action: A Partnership Project of the Social Planning Council of Winnipeg, The Pas Friendship Centre, West Broadway Neighbourhood Resource Centre, and the Andrews Street Family Centre. Winnipeg: SPCW; 1998. [Google Scholar]
- 23.Butler P, Cass S, editors. Case Studies of Community Development in Health. Melbourne, Australia: Centre for Development and Innovation in Health; 1993. [Google Scholar]
- 24.Butler P. A Strategic Framework for Health Promotion in Darebin: A Report to the East Preston and Northcote Community Health Centres by the Centre for Development and Innovation in Health. Melbourne, Australia: Centre for Development and Innovation in Health; 1996. [Google Scholar]
- 25.Minkler M, editor. Community Organizing and Community Building for Health. New Brunswick, NJ: Rutgers University Press; 1997. [Google Scholar]
