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. 2021 Nov 15;4(11):e2134550. doi: 10.1001/jamanetworkopen.2021.34550

Assessment of Sun Protection Knowledge and Behaviors of US Youth

Arianna Strome 1, Kelsey Herbert 1, Kevin Walsh 1, Olivia Lamberg 1, Marika E Waselewski 2, Tammy Chang 2,3,
PMCID: PMC8593758  PMID: 34779850

Abstract

This survey study examines sun protection knowledge and behaviors among US youth aged 14 to 24 years.

Introduction

Skin cancer is the most common cancer in the United States, and the incidence continues to rise. Greater than 5 lifetime sunburns double one’s risk of melanoma.1 Skin protection among youth is the most effective means to prevent new cases of melanoma and nonmelanoma skin cancers. Despite this, less than one-third of youth aged 11 to 18 years routinely use sun protection.2

Efforts are underway to increase the priority of sun protection among youth.3,4 Changing sun exposure behaviors is difficult to implement4 and even those who do use sunscreen often do so incorrectly.5 The goal of this study is to identify youths’ knowledge and experiences using sun protection and to understand what interventions would be most beneficial in increasing the use of sun protection among their peers.

Methods

This survey study used MyVoice, a national text message–based polling platform of youth. The University of Michigan institutional review board approved this study with a waiver of parental consent for minor participants as this study was deemed of minimal risk to participants. This study followed the American Association for Public Opinion Research (AAPOR) reporting guideline for survey research. MyVoice participants ranged from age 14 to 24 years and were recruited from social media based on national benchmarks from the American Community Survey. Race and ethnicity data were self-reported. Participants were given $1 for responding to each week’s survey topic.6

Five open-ended probes focused on sun protection were sent to 1151 youths on April 9, 2021. Two investigators created a codebook based on salient topics and independently analyzed each question. Discrepancies in coding were resolved by a third investigator. Prevalence of themes was summarized using descriptive statistics. Statistical analyses were performed using SAS version 9.4 (SAS Institute) on May 23, 2021.

Results

Our survey had an 84.9% response rate (977 of 1151). Among 977 respondents included in this study, 473 (48.1%) identified as female, 104 (10.7%) as Hispanic, 64 (6.6%) as non-Hispanic Black, and 607 (62.2%) as non-Hispanic White; the mean (SD) age was 19.3 (2.4) years (Table 1).

Table 1. Respondent Demographic Characteristics.

Characteristic Respondents, No. (%) (N = 977)
Age, y
Mean (SD) 19.3 (2.4)
14-17 241 (24.7)
18-24 736 (75.3)
Gender identity
Female 473 (48.1)
Male 403 (41.3)
Othera 101 (10.3)
Race and ethnicity
Hispanic 104 (10.7)
Non-Hispanic
Black 64 (6.6)
White 607 (62.2)
Otherb 201 (20.6)
Education
High school or less 398 (40.7)
Some college or tech school 403 (41.2)
College or tech graduate 176 (18.0)
Region
Midwest 317 (32.8)
Northeast 178 (18.4)
South 264 (27.3)
West 207 (21.4)
Received free or reduced lunch
Yes 374 (38.5)
No 598 (61.5)
a

Other gender included those who self-reported identifying as transgender (FTM), transgender (MTF), nonbinary, and other (please specify).

b

Races included in the non-Hispanic other category include those who self-reported the following races: American Indian or Alaska Native; Asian; Native Hawaiian or other Pacific Islander; other (please describe).

When asked how important it is to protect their skin from the sun, 62.1% (594 of 957) stated very important, 25.5% (244 of 957) stated important, and 5.4% (54 of 957) stated somewhat important. Skin cancer was the most frequently cited reason for sun protection (51.7%; 495 of 957). Although 90.1% of youth (840 of 932) reported use of sunscreen, 81.1% (751 of 926) noted having had 1 or more sunburns, with 28.4% (263 of 926) reporting 5 or more. To increase the use of sun protection among youth, respondents suggested demonstrating the consequences of sun exposure (41.1%; 405 of 932), using traditional media (16.8%; 165 of 932), and increasing product accessibility (10.6%; 104 of 932) (Table 2).

Table 2. Representative Quotes.

Question, theme Respondents, No. (%) Example participant quote
Question 1a: How important do you think it is to protect your skin from the sun? (n = 957)
Very important 594 (62.1) “It’s extremely important to prevent skin aging and cancer”
Important 244 (25.5) “It’s quite important but not the utmost top priority. I know it’s important to protect yourself from skin cancer and ageing effects.”
Somewhat important 52 (5.4) “Only important if you’re going to be exposed for a long time to heavy sun”
Unimportant 50 (5.2) “Not really important because it is the bottom priority of danger”
Question 1b: Why?
Skin cancer 495 (51.7) “It’s pretty important because the UV rays can cause skin cancer”
Health/disease 172 (18.0) “It’s very important to [protect your skin from the sun]. Later in life, you can end up with badly damaged skin or even skin cancer in extreme cases.”
Sunburn 144 (15.0) “To keep from sunburn”
Photoaging 114 (11.9) “Very important because damage builds and when you are old your skin will show it”
“It’s really important. To prevent skin cancer but also aging.”
Question 2: When do you protect yourself from the sun? (n = 902)
Extended time outside 298 (33.0) “When I know I’ll be outside for an extended period of time”
Sunshine 229 (25.4) “When I’m exposed to heavy sun”
Water 209 (23.2) “When I go out to the beach/outside in the sun for a while”
Summer 140 (15.5) “In the summer if I am going to be outside a lot”
Any time outside 135 (15.0) “Whenever I go outside”
Every day 121 (13.4) “I wear spf on my face every day…”
Question 3: How do you protect yourself from the sun? (n = 932)
Sunscreen 840 (90.1) “Sunscreen”
Hat 208 (22.3) “Wear a hat”
Clothing 201 (21.6) “Wear long clothing”
Shade 118 (12.7) “Stand in the shade”
Sunglasses 101 (10.8) “Sunglasses”
Outdoor avoidance 64 (6.9) “Try not to be outside for long periods of time when the UV index is really high”
Moisturizer 47 (5.0) “I use a daily moisturizer with spf on my face”
Nothing 25 (2.7) “Literally nothing”
Question 4a: How many red, painful, or peeling sunburns have you had in your life? (n = 926)
None 172 (18.6) “none”
Few (1-4) 488 (52.7) “a few”
Many (≥5) 263 (28.4) “Many, I burn easily”
Question 4b: If so, have they ever blistered? (n = 486)
Blistered 189 (38.9) “Maybe 2-3 have blistered”
Not blistered 297 (61.1) “They have never blistered”
Question 5: What could be done to encourage more people to use sun protection? (n = 895)
Consequences 405 (41.1) “Showing people the long term effects”
Traditional media 165 (16.8) “Perhaps advertising the importance of it more often”
Product accessibility 104 (10.6) “Free Sunscreen for those who can’t afford”
Product attractiveness 84 (8.5) “Making sunscreen smell better”
Education 75 (7.6) “Better teaching about skin diseases in primary education”
Unsure 83 (8.4) “I have no clue I don’t have that problem”

Discussion

Our findings suggest that youth understand the short and long-term risks of sun damage yet have difficulty successfully implementing sun protection. Despite nearly all youth (90.1%) stating they use sunscreen, the high number of self-reported burns suggests public health personnel and clinicians must change their approach.

This study had some limitations. Although text messaging allows us to elicit the open-ended responses of youth, it does not allow us to engage in a 2-way dialogue to clarify any responses. Also, although our sample is nationwide, it is not nationally representative, which may limit generalizability.

This study adds to current literature by revealing what may be preventing US youth from using consistent sun protection. Based on youths’ desire for increased product accessibility, cost and inconvenience are likely barriers preventing consistent sunscreen use. Approximately 40% believe poor sun protection behaviors would improve with education specifically illustrating the consequences of sun damage. Strategies suggested by youth to increase the use of sun protection include increasing sunscreen accessibility, widely distributed media campaigns, and improved government policies to strengthen sun protection standards and education in schools and workplaces. Implementing these strategies suggested by youth may help prevent sunburns during childhood and adolescence and, ultimately, decrease the risk of skin cancer later in life.

References

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