Editor—According to Delamothe, a consensus is emerging on how the internet will change the economics of scientific publishing.1 As far as I am aware no journal relying solely on charging authors for online publication has yet managed to derive sufficient revenue from this model to meet its running costs.
Our approach at Oxford University Press is to maximise the dissemination of our online journals by adapting the traditional subscription model to extend online access to groups of institutions, companies, whole states, or countries. We also offer free online access to the poorest developing countries, and we participate in archives such as those provided by PubMed Central and HighWire Press. In addition, we are experimenting with other pricing models, including charging authors for publication and providing “free” online versions subsidised from print revenues or by advertising.
I think that, although the virtual world is changing the economics of scientific publishing, in the real world no single model is likely to meet the needs of every author or reader. Open access journals funded by author charges may eventually prove to be the economic model of choice in some cases, but most journals, unless they also benefit from grants or subsidies, will need to rely on a mixture of economic models to continue to support the costs of online publication.
Footnotes
Competing interests: MR is journals director at Oxford University Press, a department of the University of Oxford.
References
- 1.Delamothe T. “Author pays” may be the new science publishing model. BMJ. 2003;326:182. . (25 January.) [Google Scholar]