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Journal of the Experimental Analysis of Behavior logoLink to Journal of the Experimental Analysis of Behavior
. 1995 Nov;64(3):397–404. doi: 10.1901/jeab.1995.64-397

Behavioral economics without anomalies.

H Rachlin 1
PMCID: PMC1350146  PMID: 8551195

Abstract

Behavioral economics is often conceived as the study of anomalies superimposed on a rational system. As research has progressed, anomalies have multiplied until little is left of rationality. Another conception of behavioral economics is based on the axiom that value is always maximized. It incorporates so-called anomalies either as conflicts between temporal patterns of behavior and the individual acts comprising those patterns or as outcomes of nonexponential time discounting. This second conception of behavioral economics is both empirically based and internally consistent.

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Selected References

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